Brands and Portals
When you sign up on Zoho Social, we will auto-generate a Portal name for you. Your Portal houses all your Brands. You can find your Portal Settings under Setup and change the name whenever you want!
A Brand is where you manage your business' presence across multiple social networks like your Twitter and Instagram accounts and Facebook, LinkedIn, Google+ company pages. You can add and manage multiple Brands under your Portal.
For example, Zylker Travels, a travel agency, could have a Portal called "ZylkerCo" and the following brands -
- Zylker Travels
- Zylker Hotels
Each brand is connected to their respective social media accounts or pages and has a distinct social presence. All these can be managed as Brands under a single Portal on Zoho Social.