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  • Illustration of three professionals analyzing the human brain for insights
    332 views | 4 min read

    The P in Psychology: Silently adding context to the marketing mix

    CXMarketing
  • Two female writers, each holding a pencil, preparing to write something together
    135 views | 4 min read

    Weave your CX narrative for better, not worse

    CX
  • Illustration of four executives working together to move a curve upward
    216 views | 2 min read

    Four ways to improve CX measurement

    CX
  • Illustration of a female support agent talking to a customer
    325 views | 4 min read

    Good customer support can reduce customer churn

    Support
  • 430 views | 6 min read

    What makes CX hard to measure and what you can do to improve it

    CX
  • Illustration of a male support agent talking to a female customer over a call
    319 views | 4 min read

    Customers of different flavors and how to handle them well

    Support
  • Illustrated collage of a man expressing different emotions
    235 views | 4 min read

    Understand emotions for better CX success

    CX
  • Illustration of four executives connecting a jigsaw piece each to form a square
    224 views | 4 min read

    Planning for your dream customer service team

    Support
  • Illustration of an executive juggling multiple objects while riding a unicycle
    307 views | 3 min read

    Skills your agents need to stay ahead of the customer service game

    Support
  • Illustration of a hand holding a megaphone to amplify the voices of three people
    293 views | 2 min read

    To acquire new customers, listen to old customers

    SalesEmpowermentStrategy
  • Illustration of a gauge going from positive to negative and a group of people standing on the needle in the positive range
    420 views | 4 min read

    Make good impressions last by putting customers first

    CXContextCultureLoyaltyStrategyVision
  • Illustration of multiple people working with a measuring tape and a few graphs
    870 views | 4 min read

    The customer service effect on the KPIs that measure CX

    SupportOperationsProcess
  • Illustration of five people working with different elements of a website
    945 views | 3 min read

    Relating customer service to website redesign

    ContextVisionMarketing
  • Illustration of three people doing different things and an arrow hitting the bull's eye of a target
    680 views | 4 min read

    Customer service can help a business achieve its purpose

    SupportContextMissionOperationsStrategy
  • Illustration of a sitting man and a standing woman analyzing a few graphs
    688 views | 5 min read

    What stories is your data asking you to tell?

    ContextStrategyMarketing
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