Only Happy Subscribers with Zoho’s Feedback Loop Service!

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would like to share relevant useful content over email to keep their
subscribers engaged and happy. However, no one likes being branded as a
spammer when they only intended to send genuine emails to their
subscribers. Yet, a lot of people opt to receive their emails and later
mark them as spam. Not good. Now, to tak
care of this, Zoho Mail provides a feedback loop service to ESPs and
senders sending emails to Zoho users that helps them stay clean,
maintains IP reputation and improves email deliverability. This can
indeed be a seamless, effortless and simple task.

If you are an ESP or a sender sending emails from your own IP, register
yourself with Zoho’s feedback loop service, and we will show you how to
stay away from unhappy subscribers and how not to bother them, once they have
indicated disinterest in your emails.

You must be thinking, now, how does this work with Zoho?

  • You send an email to a Zoho user on behalf of your customer/user
  • Recipient marks your email as spam
  • You receive a notification with a report in ARF (Abuse Reporting Format)

Below is the typical work flow of the Zoho feedback loop service.

Benefits using Zoho’s feedback loop service:

  1. Maintains IP reputation
  2. Improves email deliverability
  3. Improves overall quality of user subscription

Zoho’s feedback loop service helps
ESPs and other senders stay clean by reporting whenever their emails
to Zoho users are marked spam. We report complaints to users (email
senders) with a “copy of the message” to help senders identify &
relieve unhappy subscribers.

subscribers can be a major cause for high spam complaint rates.
Often, users are mistaken during a sign up process and end up marking
your email as spam. We here at Zoho can help you avoid these hiccups.

makes utmost sense to keep you and your organization registered and
safe, in order to avoid being blocked by an ISP. What’s more, Zoho’s feedback loop service is free! I definitely want to safeguard my
organization’s IP reputation, wouldn’t you?

Refer here to find answers to some basic questions.

Get started by clicking

(NOTE: Due to some issues, the link above may not function for some users. We are working on fixing this! UPDATE: It’s fixed now.)

See ‘Exactly’ How Conversations Unfold With Zoho Mail

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Whenever I have run into a situation where someone goes… 


We talked about this last month Hari! Remember you said….. and I said ….and blah blah….

… I used to wonder how it would be nice to have a

conversation view

for all conversations we ever had.

If you think about it, great ideas just fade into oblivion, good prospects are lost and projects get delayed because we are unable to connect the dots and keep in sync with our discussions and conversations. Thanks to the rather exclusive conversation thread view feature in

Zoho Mail
, I am able to catch up on all my email conversations.

Recently, I was checking the feedback received from Zoho Mail users who chose to take the optional survey when they logged out (Thank you all). To my surprise, 47% have said that they never use the conversation view. Then these questions ran through my mind:

  • Is it possible that 47% never had any long conversations over email?

  • Are users just not aware that a conversation view exists?

  • Conversation view is redundant and not used much? (In my opinion, this cannot be)

Well, to make it clear, conversation view does exist in Zoho Mail. Unlike in other email programs that stack incoming responses, it is


by a small


 like icon (check Figure below) without affecting the classic inbox message arrangement. Maybe our design was so focused on not being a distraction and missed out on attraction?
Switching to Zoho Mail's Conversation View

All you do is click the chat-bubble icon to unfold the conversation, displayed in a threaded view format which, I think is special. Why do I think so? Let’s see:
Zoho Mail's Conversation Thread View

Specialties in Zoho Mail Conversation View:

  • Skim through the entire conversation

    This is made possible by messages arranged in a thread view fashion with a part of the first line of all responses. This can particularly be helpful for business email users to quickly catch up on their exchanges with customers and prospects. All you do is search for the name and then unfold the conversation by clicking the mentioned chat-bubble icon.

  • Just click-read your way through the thread

    If skimming through does not suffice, you can just click a response in the thread and view the full message in the bottom pane. No need to scroll your way up and down the conversation. Can you imagine how painful it can be to scroll through a thread with 30+ exchanges?

  • know the exact order of how conversations unfold                   

    Ever found yourself lost in between an elaborate back and forth discussion in emails with many in CC? Now take a look at the conversation view snapshot of a discussion we had about improving Zoho’s social media presence. It is so easy to follow, who replied to whom and how the conversation unfolded from start to end. Also notice how some responses branch off into separate threads / sub-topics? This helps to exactly understand the context of responses, saving time in trying to figure things out.

  • Label or flag individual messages

    So, you are clicking through the conversation and run into a response from someone with that important information, idea, proposal or you-name-it, something useful. You can quickly set a flag or assign a label right there to that message.

  • Label the entire thread / conversation

    Well, if you find the whole conversation to bear substance, assign a label to the entire thread. I labelled our entire conversation shown in the snapshot ‘SocialMediaDiss’. This way whenever someone goes, ‘Remember the social media discussion last year’, its just a click-on-a-label away.

In fact, I feel the conversation view is a must have for

business email
 purposes with many CCs and group email addresses involved in messages. For instance, at times I forward a message sent to me to someone who can handle it better. Then a couple of days pass, I shift focus to other incoming messages and suddenly run into a response addressed to me again from a previous thread. Now, what do I do to catch up on what happened in between? Yes,

one click to unfold the conversation


If you are already a Zoho Mail user, feel free to comment about your views on the conversation view feature, particularly improvements you would like to see.

If you are someone using another email service featuring the stacked type conversation view, try

Zoho Mail
. You may like the change. You are big fan of the stacked view? Tell us why.

Oops! Just realized my screen shot reveals another feature update we are working on and testing within our team.  Any guesses on what it is?

Zoho Mail is now optimized for iPad

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Apart from launching native apps for Android and iPhone, we are continuing to improve our web applications optimized for mobile devices. Our mobile web app has been optimized to work on most of the smart phones. It currently has Zoho Mail, Calendar, Documents, Creator, CRM & Invoice optimized for the phone form factor.

Today we are excited to announce the iPad optimized interface for Zoho Mail. Our iPad optimized version can be accessed from If you want to try this from your desktop, use Once you login, you can navigate to Zoho Mail app by tapping on the Mail icon. Other apps listed in the home screen will currently direct you to the phone optimized version of the interface. We do have plans to optimize other apps for the iPad as well as other tablets.

The iPad optimized version of Zoho Mail works in both portrait and landscape modes. You’ll find all the key features with in the app including navigating to folder, labels, views etc. You can also access multiple mail accounts, if you have them configured.

We also experimented a little bit with a good range of themes for this iPad interface. If you want some change to the way your mail interface looks, you might want to give one of our themes a try.

This update also greatly improves the phone version. While you’ll see some changes in the user interface, we put in lot of work behind the scenes to speed up the app. I am sure you’ll notice the difference.  

You’ll notice two parallel approaches to our mobile strategy. 1) Optimizing our apps for mobile devices and 2) Offering native apps. We will continue offering both options moving forward. Meanwhile, we’d like to hear your feedback on this new iPad optimized version of Zoho Mail.

PS: If you prefer using Zoho Mail on the iPad Mail app, follow these instructions.

Maximize Your Productivity With Zoho Mail For Business

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As Business-Owners or Professionals, we’re constantly looking for ways to enhance our work productivity by accomplishing more in lesser time. A recent article at GigaOm, titled ‘15 Tips For Accomplishing More In Less Time‘ gives some advice on how this can be achieved. Many of the tips mentioned in the article talk about how email can affect your productivity. With the right features, of course, email can be transformed into a powerful Business tool that helps you maximize work productivity. This was also the main objective with which we recently launched Zoho Mail for Business, a powerful hosted email solution that includes several inbuilt productivity-oriented features.

Today, we’d like to highlight Zoho Mail’s Business features that go hand in hand with GigaOm’s productivity tips:

  1. To start with, Zoho Mail can help you stay focused on the important work with its integrated Tasks app. ​The Tasks app lets you add or assign tasks with options to include start/end times, not just dates and set reminders by pop-up or email. Task-tracking is made highly effective with features such as color-coding, status-tagging and a compact graphical report of the overall status of tasks. Here’s what one of our users, Angela had to say about the Tasks app..”I have been searching for a task management software and found some really expensive ones that are not nearly as effective a tool as the Zoho email task app. I love this system!

  2. Using Keyboard shortcuts for 35 commonly-used actions in Zoho Mail can save you quite a lot of time from not having to maneuver your mouse around, enabling you to check, read and respond to messages faster. You can even customize these shortcuts with your own keystroke definitions in the Mail Settings section.

  3. Unlike many other webmail interfaces, Zoho Mail supports multi-level folders and its Filters feature includes additional options such as ‘Begins with’, ‘Is not’, ‘Ends with’, etc. By being able to filter incoming messages and automatically organizing them into specific folders or sub-folders, you can spend more time focusing on critical stuff.

  4. More often than not, as you tend to respond to messages one at a time, the most important messages get lost in the Inbox pile, which builds up to an unmanageable scale. With Zoho Mail, you can take immediate action on every email by assigning flags and labels, moving them to archives or other folders with a simple drag & drop. By effectively utilizing the three types of flags, that is Info, Important and Follow-up, you can greatly simplify categorization of your messages.

  5. The Integrated Calendar app with shareable calendars helps to keep people together and up to date with important events, within teams or with customers. The app includes features such as the ability to check when people are free / busy while scheduling events, a smart add that automatically fills in available slots in your calendar with a single line input as well as email reminders for events. Together, these features help ensure that you can be in control of your calendar and stay organized while handling events.
  6. Ever been overwhelmed with situations where you had to interact with individuals from different teams or projects within a particular company? With Zoho Mail, you can now work in chunks and focus better by creating a main folder with the company name and sub-folders within this folder with the team names. Then, you can filter and organize incoming messages to these sub-folders and manage them more efficiently, one team at a time. Additionally, you can create email templates for different situations, common questions and insert relevant template chunks at compose time.

  7. When it comes to keeping it simple, Zoho Mail is equipped with features that simplify many otherwise complex tasks down to a click of a button. The best example of this is the ‘optional’ conversation view that unveils the history of a thread in a neat tree format, saving you the burden of manually searching for related messages. Also, the ‘Edit as new’ feature, that makes it easy to pick up and edit a previous email. Zoho Mail includes many such easy-to-use but powerful shortcuts for important actions.

So, those are 7 tips / features that make Zoho Mail an ideal choice for your Business communication needs. We hope you found these tips and features handy. If you haven’t already looked at Zoho Mail for your Business, now would be a good time to give it a try! To receive more updates and productivity tips, connect with Zoho Mail on Facebook and Twitter.

How To Clean Up Your Business – With Zoho

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2 recently featured an article titled ‘How To Clean Up Your Business‘. The article talks about Spring Cleaning, a time to ‘get rid of the tasks, people and situations that drain time, money and energy from your Business’. Every Business encounters its share of such tasks, people and situations that it must successfully overcome in order to increase and optimize productivity.

I’d like to share some ‘Productivity Pitfalls’ quoted from the original articleAt Zoho, we offer several applications which can help eliminate 7 out of these 8 Pitfalls. These Zoho Apps can be used together, in conjunction with one another, to achieve the purpose of maximizing productivity while saving you time, money and energy.

Productivity Pitfall #1 Scattered day plans

 “Failure to plan their days is the No. 1 reason business owners waste time, energy and money, says New York City-based time-management expert Julie Morgenstern By not planning their days, they tend to become reactive and distracted, diminishing their productivity and the revenue they can generate.”

Our SolutionZoho Mail for Business comes with Calendar, Tasks and Notes apps integrated for improved productivity and efficiency. With Zoho Mail, Business-Owners can plan and organize their days better. The Calendar app within Zoho Mail helps easily schedule, manage and track important events and meetings from within the email interface. The Tasks app lets you assign, plan and track important tasks, ensuring that you never miss any task-related deadlines. The Notes app lets you add quick, color-coded notes to gather all useful information in one place, so you can later refer to it, edit or import it. Zoho Mail also supports multi-level folders that make it easier for Business-Owners to track, organize and prioritize incoming email thereby saving time and energy. Read the complete list of powerful features offered by Zoho Mail for Business.

Productivity Pitfall #2 DIY syndrome 

Morgenstern estimates that 75 to 80 percent of the small and midsize businesses she consults with waste employee salaries, including their own, by not focusing each person’s time on the optimal task for that person.”

Our SolutionZoho Creator helps many Business-Owners build custom apps for their Busi
ness requirements. Instead of hiring a developer who may or may not understand their exact requirements, Business-Owners can easily build their own custom app all by themselves, using the Zoho Creator platform. Building their own apps saves these Businesses considerable time and money that may have otherwise been wasted hiring unnecesary developer resources Also, using Zoho Creator ensures that there is no compromise on the quality of the applications built.

One such Zoho Creator customer, Wayne “Kila” Watts, Chief Pilot at reports:

“It was a godsend for the applications I needed for my website, saving me thousands of dollars to have someone else make the databases and design the pages.”

Read experiences of other Business-Owners who have saved time and money by building their own apps with Zoho Creator.

Productivity Pitfall #3 Disorganized direction  

To make the delegation process more effective and less time-consuming, Bakersfield, Calif.-based business growth consultant Russell S. Allred, co-author of Best Practices of High Performance Entrepreneurs, recommends creating task-related systems and processes. Write a list of steps for each task you perform regularly in your workplace and the best practices for completing those steps.

Our SolutionZoho Wiki helps create a secure, collaborative environment for Businesses to document and share such task-related systems and processes online over their Intranet. Wikis serve as a knowledge-base where employees can maintain and update information and steps related to these tasks.

Stu Press, CEO of Grand Assistance, is the owner of one such Business and has successfully achieved this purpose using Zoho Wiki. Here’s what he had to say about our Wiki solution:

“Zoho Wiki has been a valuable communication tool that we were able to integrate into our business. We have been able to eliminate printed procedure manuals and employee handbooks resulting in a more nimble and environmentally friendly process for keeping our all of organization’s people in alignment with our goals. We enjoy being able to quickly implement modifications and updates to our Wiki.”

Learn more about Zoho Wiki features that can help you create process-oriented knowledge-bases for your Business.

Productivity Pitfall #4Untamed distractions

“Many people have no idea how to manage the overwhelming amount of communication that comes their way on paper and electronically, says productivity consultant Kimberly Medlock, founder of Productive Matters in Olive Branch, Miss. To cut down on distractions and time-sucks, clean up your act, she says. Develop hard-copy and electronic filing systems to help locate important papers and information more quickly.”

Our SolutionZoho Docs can serve as the electronic filing system helping your Business store, manage and collaboratively work on documents online. Not only does Zoho Docs allow secure file sharing via an online workspace, it also includes an admin console so that user rights and access to files can easily be controlled. Read more about these features available on Zoho Docs.

Productivity Pitfall #5Leaky expenditures 

By checking his monthly expenses closely, Eli Mechlovitz, co-founder of, an online glass tile retailer, found a variety of unwanted subscriptions, warranty programs, fee-based website analytics programs, utility bill errors and other incorrect or unwanted charges. Eliminating these budgetary leaks has saved his Brooklyn, N.Y., company approximately $4,000 per month.  Every quarter, be sure to review where the money is going, he advises, and discontinue or fight unnecessary or incorrect charges.

Our SolutionZoho Books is a comprehensive accounting solution that helps Business-Owners manage their finances and stay on top of their Business. With Zoho Books, you can keep your Business expenses in check and manage the money flowing in and out of your Business. Learn more about how Zoho Books can help your business stay financially healthy.

Productivity Pitfall #6:  Collecting (all) customers

Maria Marsala, a business coach in Poulsbo, Wash., finds that many of her clients waste time and energy serving the wrong customers. She encourages them to define their “ideal” customer–the person or entity that will pay a fair price for their product or service, value their business, return and buy from them again and generate referrals. The greatest marketing investment and effort should be devoted to finding and courting those ideals, she says.

Our Solution: Zoho CRM can help your Business build, maintain and strengthen customer relationships. With Zoho CRM, you can organize your customer database so that you can identify and tag the right customers, prioritize and track business opportunities and plan focused marketing activity. Read about some of the Business-Owners who have benefited from adopting Zoho CRM for their Business.

Productivity Piftall #7: Energy-sucking employees

 When Mechlovitz has trouble with unproductive or negative employees, he tries to move them into positions that better suit their skills. But if an employee isn’t a good fit or is miserable, he says, you have to end the relationship–quickly. 

Productivity Pitfall #8: Persistent procrastination

 If you constantly avoid tasks or put off work until the last minute, you need to figure out why, Morgenstern says. Burnout could be from being overworked, but she often finds that procrastination is rooted in uncertainty or intimidation. If a project seems too big, procrastination can be a coping mechanism. She suggests breaking the task down into manageable steps you can do in shorter chunks of time.

Our Solution Zoho Projects is helping many Businesses effectively manage their Business Projects online. With features such as task-management, time-tracking, project calendar, chat and meetings, Zoho Projects can help you plan and optimize the time spent on tasks. 

Business-Owners can use Zoho Projects with their teams ensuring that team members collaboratively manage their tasks within optimal time. Tasks can be easily broken down into manageable chunks and completed over a defined, measurable period of time. Not only that, Business-Owners can also save and plan their own time that they would otherwise spend micro-managing different tasks across multiple projects within their Business. Read about some of these Businesses and how they have benefited from Zoho Projects.

So, that’s the complete list of Productivity Pitfalls and how they can be avoided by using the right Zoho Apps. Thanks to Gwen Moran of for the original article that inspired this post. Besides this list, are there any other Productivity Pitfalls that affect your Business? Tell us about them, and we can help you figure out the best ways to tackle them.

If you liked this post, drop us a comment here or give us a shout on twitter. We’d love to hear from you!

Zoho Mail is Now Open For Business!

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Two years ago, we made Zoho Mail public for free personal use and we are happy with the reception and feedback we have gotten so far. For example, we recently won the Reader’s choice award for The Best Free Email Service 2011. Now, we are taking another big step in our quest to bring the best hosted email to our customers.

Today, we’re opening Zoho Mail for businesses. What took us so long? We wanted to make sure the product was right. Business and professional users have come to expect the rich functionality from their desktop email client and the no-hassles, fast, accessible-anywhere convenience of web-based email.

Now, you no longer have to make a choice between the lesser of two evils: either burning a hole in your wallet with a full-featured, expensive email solution or settle for a web-based, affordable email service with bare minimum features. Zoho Mail gives you the best of three worlds: feature-rich business email, no-hassle email hosting and an affordable price. For example, here are some of the rich features that make Zoho Mail’s web interface ideal for business users:

    • Supports both Folders & Labels, making it all the more easier to organize and access messages
    • Helps you to tag incoming messages with

      Labels & Flags

      and directly move them to appropriate folders using

      Rules & Filters

    • Powerful search

      functionality that can search even inside attachments
    • Comes with a sleek

      instant chat

      interface for better communication
      amongst your colleagues and customers
    • Optimized

      mobile web interface

      for anywhere, anytime access on iPhone, Android, Blackberry and other mobile devices 

    In addition, with integrated Calendar, Tasks, Notes and Contacts apps with features exceeding even those of popular desktop clients you are able to share calendars, set reminders, assign tasks, take notes on the fly and always have your most important information handy. And, for those users who are accustomed  to desktop email clients, Zoho Mail synchronizes seamlessly with the most popular ones (Outlook and Thunderbird), through POP / IMAP.

    Zoho Mail - Webmail Interface

    Of course, we realize that having rich, flexible administrator options is just as important as having a rich product for end users. If you are a business mail administrator, the powerful Control Panel makes it simple for you to manage all aspects of business emailing. For example:

    • Define

      email policies

      with respect to mailbox quotas, access privileges etc., and even assign different policies to different groups of people
    • Create and

      manage groups

      and group related polices, spam control and moderation
    • Set up 

      customized email addresses

      and aliases
      for your business users 
    • Add and manage

      multiple domains

    • Assign roles

      to other users, streamline administration and more.
    Zoho Mail - Control Panel

    With Zoho as your email host, you do not have to worry about maintaining complicated mail server infrastructure. You can leave that part to us since it is in our business as a company offering services on the cloud to manage state-of-the-art data centers with multiple layers of security. In fact, your data is safer in our data centers!

    What about the affordable price? Our plans start at just $2 per user/month ($24 per user/year). And may be the best part about our pricing plans is that you need not buy an entire year upfront. Of course you get a slightly better price with a yearly commitment, but we know businesses sometimes need the flexibility that only monthly plans can give them.

    So, if you are a new business looking for an email host or currently paying an arm-and-a-leg for managing your business email, Zoho Mail is now open for Business!

    Zoho Recruit: Applicant Tracking System with E-Mail

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    Lot of customers felt that managing Candidates, Clients and Client Contacts details in an Applicant Tracking System, and their emails in a separate email system is not productively efficient.
    This week, we are happy to announce a deep integration between Zoho Recruit and Zoho Mail, which helps you to manage both – candidates, clients and client contact details, and their emails all-in-one interface.
    Email inside Zoho Recruit
    Zoho Recruit with Zoho Mail integration now allows you to maintain seamless communication with your Candidates, Clients and Client Contacts. You can track all your email communication from within Zoho Recruit, without switching to your e-mail client or Zoho Mail. You can have multiple email accounts set-up, to send emails from within Zoho Recruit.
    Send/Receive Mails
    With Zoho Recruit – Zoho Mail integration you don’t need to open your Zoho Mail, Gmail, Yahoo mail, etc., as  you can send and receive mails in Zoho Recruit – Applicant Tracking System itself. You can view the entire email thread inside the respective candidates, clients and client contacts records. This helps you to quickly view the entire conversation and take decisions faster.
    Email Sharing
    Zoho Recruit provides Email Sharing options to share your email accounts among the members in the organization. This helps you to confidentially share emails with whoever you want. 
    Four levels of Email Sharing
    Keep Emails Private
    Zoho Recruit lets you to keep all your email communications private. This helps you avoid from other users viewing the emails recieved from candidates, clients and client contacts
    Sharing Emails with only Admin
    You can share your candidates, clients and client contacts emails to Admin users only. 
    Record level Sharing
    You can share the emails received from specific candidates, clients and client contacts to the users. This allows the users to view only the emails for selected records.
    Complete Sharing
    You can also share all emails from candidates, clients and client contacts to the users in the organization. This lets all the users to view the emails.
    Connect to other e-mail clients
    Zoho Recruit doesn’t restrict you from emailing your candidates, clients and clients contacts from other e-mail systems. You can send/receive emails not only with Zoho Mail client, but also from other email Clients like Gmail, Yahoo, etc. All you have to do is just enable the POP in your email service, so that Zoho Mail can fetch emails from those email clients.   
    Hope this integration makes your recruiting job a lot more easier and efficient. Please try it and share your feedback with us.