Boost your customer engagement with messaging channels in Zoho SalesIQ

The average customer learns about your business from various sources, including print and digital ads, social media, and your website. So why limit how they contact you? With customer engagement channels in SalesIQ, you can give your customers the convenience of chatting with your business on their preferred instant messaging (IM) apps like Facebook Messenger, Instagram, WhatsApp, and Telegram.

This helps your marketing team plan their strategy and reach their target audiences, your sales team get more leads, interact and close deals faster, and your support team instantly resolve customer concerns.

The best part? You not only get to engage your prospects and customers on their favorite messaging channels, you also get to manage all this communication from a single interface and even route incoming chats to live chat agents or departments based on the topic, business function, location, or channel. Customer communication on your engagement channels is also augmented by integrations with your payment and order management software, CRM, help desk tool, and even internal databases.

Now let’s look at all our customer engagement channels in detail.

Engage your Facebook followers with the Facebook Messenger channel

Take advantage of the largest networking software—over 2 billion daily active users—to broaden your market reach while being a reliable source for people to contact.

With our Facebook Messenger integration, your Facebook followers can directly chat with your business and you can instantly respond to them from a single dashboard on SalesIQ.

Make your Instagram profile a revenue machine

Since Instagram is now the hub of most home bakers, boutiques, and other small businesses, customers looking for their offerings typically start their search there alongside Google. Establishing your presence on Instagram can give you that much-needed boost and determine the fate of your business. 

At the same time, you must be active on the platform and keep a tab on inquiries and orders from prospects and customers. You could lose these prospects to a competitor if you take more than a day to respond.

We have a simple yet effective solution for this—the SalesIQ-Instagram integration. Read a theoretical use case of how Katherine, a budding entrepreneur, used this integration to jumpstart Lutum, a pottery company.

Let privacy-conscious customers reach out to you on Telegram

With all the data privacy concerns around social media/IM apps, many have stopped having critical communication on these platforms. But that doesn’t mean these customers should always have to come to your website for a simple clarification.

 Let your customers contact you from their trusted instant messenger app with the SalesIQ-Telegram integration.

Increase your approachability with WhatsApp

With over 2 billion users, WhatsApp is the most used instant messaging channel. That means having a WhatsApp account for your business/brand will make you much more approachable in the minds of your customers. But that could also mean a huge influx of messages from them. 

Route all incoming messages to the right agents or department and instantly respond to them from within SalesIQ with our WhatsApp Business integration.

Cover the basics with website live chat

Your website is the first impression a person gets about your online presence. However, even a beautifully crafted site won’t convert your online audience into customers if it doesn’t have a way for them to connect with you!

SalesIQ’s powerful live chat is what you need to bridge this gap. You can customize the live chat messenger to fit your branding and place it on your website with a simple copy-paste action to give your prospects a gateway to reach you.

Cater to your mobile app users with our mobile SDK

In the digital era, where everything is optimizable for your mobile, shouldn’t customer engagement also be? Easily extend all the benefits of SalesIQ to your mobile app and connect with your customers and prospects using Mobilisten, our live chat mobile SDK available for Android, iOS, React Native, Cordova, and Flutter.

We’re not done! While we come up with more customer engagement channels, try these out and let us know your feedback in the comments below.