Generate & convert
more leads with seamless marketing automation
Zoho Marketing Automation is a multichannel software solution with features designed to ease the marketing process and generate sales-ready leads.
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Keep your sales pipelines filled using strategic automation
Attract and convert prospects
Get more leads with sign-up forms, pop-ups, landing pages, and social media posts.
Nurture with multichannel automation
Offer the most relevant, and personalized content right where your leads are.
Score leads based on intent
Score your leads based on how they engage with your campaigns.
Assign only sales-ready leads to the sales team
Evaluate and identify prospective buyers, and pass on only the best leads to your sales team.
Identify which campaigns bring maximum ROI
See which campaigns have the most opens and clicks, and what type of content works best with your audience.
Grow your business with marketing automation
Generate leads with strategic and personalized campaigns
Design effective landing pages and plan automated multichannel campaigns to reach out to leads at the right time and produce more conversions than other conventional methods. Build your pipeline with targeted marketing approaches to keep your sales team busy.
Nurture leads using multichannel
Not all leads are active on the same channel. Increase your campaign’s conversion rate by automating your lead nurturing campaign to reach prospects with personalized messages at the right time and in the right channel, whether it’s SMS, email, or social.
Convert leads effortlessly to increase ROI
Reduce the gap between sales and marketing with our unique lead attribution model. Track all campaign performances from a single dashboard and understand which campaigns bring in qualified leads. Invest more in the campaigns that convert prospects to paying customers.
Why Zoho Marketing Automation?
Complete marketing planner
Organize all your marketing efforts using a single calendar. Get more done with efficient planning and identify campaigns that perform with better monitoring features.
Convince more leads using tailor-made content. Engage them at various stages with automated behavioral targeting for better conversions.
Connect your e-commerce site and send follow-up emails post purchases, notify when a customer leaves their purchase unfinished, and let them know about special offers.
Sales aligned with marketing
Score leads based on their interaction with the marketing message and your web pages to identify high-intent leads and help your sales team increase conversions.
Enable double opt-in to collect customer data and simplify consent management. Take the privacy-first approach.
Closed loop reporting
Make better marketing investments with a clean, unified data dashboard that helps you understand which campaign and platform bring in qualified prospects.
Seamlessly connect with other business applications
What our customers say
We had issues with managing and monitoring our business. Zoho Marketing Automation really helped us to streamline and progress further. Zoho Marketing Automation, all in one!
Partner, Super Enterprises
Zoho Marketing Automation allows us to easily update and segment our leads, contacts, and accounts on the fly. Having used Mailchimp for years, Zoho Marketing Automation allows us to focus on important tasks instead of learning yet another system. Time is money in sales. Zoho is saving us time. Win-Win.
President, Visual App Inc.
I’m excited about Zoho Marketing Automation because you’ve now got a tool that allows us to compete with Hubspot while at the same time not having to be so expensive.
Marketing Advisor at TorchBearer Business Growth Advisors