HumanOurce streamlines customer engagement and lead generation using Zoho SalesIQ
- HR consultancy HR solutions
- TYPE B2B and B2C
HumanOurce is an HR consultancy firm providing recruitment services, training, and development. They also help their clients build employee engagement strategies and conduct soft skills training for individuals. Established in 2017 by Prabhanshu Tripathi and Deepak Tiwari, HumanOurce has helped organizations in the retail, edu-tech, BPO, print media, healthcare, and hospitality industries all over India develop, manage, and engage their workforce. Notable among their clientele are Puma, Tata Trent, Toppr, OYO Rooms, and Jagaran Prakashan Ltd.
Prior to discovering Zoho SalesIQ, HumanOurce depended on a customer engagement solution provided by a third-party web developer. Despite the promise made by this vendor, this solution didn't help them track visitors accurately, gather visitor insights, or engage their prospects well enough, giving HumanOurce's website a bounce rate of over 75 percent.
SalesIQ helped the team at HumanOurce monitor how visitors were interacting with their website in real-time, as well as identify returning visitors and engage with them based on their actions on the website. They also added a chatbot to answer customer queries outside of business hours. Being able to reach out to customers proactively at the right time and offer support through a chatbot helped HumanOurce establish a connection with more than 60 percent of their website visitors on a daily basis. This, alongside revamping their website using Zoho Sites, brought their bounce rate down to just 33.33 percent.
Our user-friendly dashboard also received a special mention from Tripathi.
He concluded by saying the visitor and chat reports he received every day by email helped him keep track of the average response time for customer queries, the number of chats, and the quality of engagement, so he could step in whenever something needed his attention.
Here at Zoho SalesIQ, we're proud to work with companies like HumanOurce and look forward to seeing their continued success.