Webinars have become an important tool for engaging prospects and customers, but managing webinar data across multiple platforms can be a challenge. What if your webinar platform and CRM spoke the same language, automatically syncing critical data to help your teams act faster and smarter? Introducing the game-changing integration between Zoho Webinar and HubSpot.
Why you’ll love this integration
- Eliminate manual data entry and keep your database accurate.
- Sales and support teams have complete context to deliver consistent outreach.
- Custom fields and engagement tracking enable personalized communication.
- Centralized data and app cards help optimize your webinar strategy.
- Manage everything from registration to follow-up within HubSpot’s interface.
Transform the way marketing, sales, and support teams collaborate by centralizing webinar insights directly within HubSpot CRM. Here’s everything you need to know about this powerful new synergy.
Keep your CRM updated automatically
One of the biggest pain points marketers face is manually transferring registrant and attendee data from webinar software to CRMs. With the Zoho Webinar and HubSpot integration, this process is fully automated.
Automatic sync of registrants and attendees: Every registrant is seamlessly added as a contact in HubSpot—no manual uploads or data entry errors.
Enhanced contact record: Contacts are enriched with detailed timeline events and engagement metrics, giving your teams a 360° view of each prospect.
Custom field mapping: Tailor data fields to your exact needs for personalized follow-ups and segmentation.
Centralize webinar content for smarter follow-ups
Sales and support teams thrive when they have complete context. This integration ensures that all relevant webinar content is stored in one place within HubSpot.
Notes with webinar recordings, transcripts, and chats: All recordings, chats, and transcripts automatically save in contact notes, making it easy to review conversations and tailor follow-ups.
Summaries at your fingertips: Webinar session summaries provide quick recaps to refresh your memory before reaching out.
Visualize webinar insights right where you work with HubSpot App Cards
Why toggle between platforms when everything you need can be surfaced in your HubSpot dashboard?
App Cards for quick access: Key webinar data, such as attendance stats and engagement scores, are displayed directly inside HubSpot’s contact records and dashboards.
Unified view: This actionable view empowers marketing, sales, and support teams to monitor webinar performance without leaving their workflows.
Track attendee engagement on the HubSpot Timeline
Understanding attendee behavior is critical for effective follow-up strategies.
Comprehensive timeline tracking: From registration to active participation, every action attendees take during your webinars is logged in HubSpot.
Insights for targeted outreach: Use these engagement signals to identify hot leads, personalize messaging, and boost conversion rates.
Conclusion
The Zoho Webinar + HubSpot integration is a must-have for any team looking to elevate their webinar marketing and sales efforts. With everything syncing automatically, your teams can focus on what matters most—nurturing leads and closing deals.
Ready to supercharge your webinar strategy? Connect your Zoho Webinar account with HubSpot today!
If you’re not sure where to start, take a look at our help document. Or, if you prefer a quick demo, write to us at support@zohowebinar.com and we’ll be in touch quickly!
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