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Here's how dunning management can help your business

Automate payment retries

Sending reminders and following up with customers about failed payments is very time-consuming. You can automate that process with Zoho Subscriptions. In case of payment failure, the system will retry charging the customer's card, send a notification based on your preference, and keep track of it on your behalf.

Automatic email notifications 

Proactive approach

Dunning mangement is a proactive approach to handling payment decline cases efficiently. When you have a system set to respond, you do not have to monitor each case personally and then decide on an action. The system will automatically trigger the defined course of actions.

See how dunning management works in Zoho Subscriptions 

Set retry rules

Although dunning management is an automatic process, you can still always customize the content in emails and set the number of times a request should be sent to a particular customer before confirming it to be a canceled subscription. This way, you can automate the process but stay in control.

How to set retry rules in Zoho Subscriptions 

Reduce churn rate

Churn rate is the pace at which customers are canceling their subscription. In the absence of dunning management, your churn rate will be very high because the customers won't get a chance to retry in case of payment failure. Automated dunning will help retain a lot of these customers, which is essential for business growth.

Learn more about churn and customer retention 

Reports for analysis

So how do you check if your dunning management has been effective? There has to be a metric, right? In Zoho Subscriptions, you can generate reports for churn rate, net cancellation, and churn after retries, which can help you measure the results of the process effortlessly.

The key metrics in Zoho Subscriptions 

Message from CEO

Zoho is a software company that ships 45+ products globally. Operating on a subscription pricing model for more than 20 years has given us the opportunity to face and overcome the practical pain points of subscription businesses. Let us solve your subscription billing challenges, together.

Sridhar Vembu

CEO, Zoho Corporation

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