Aarthi, Author at Zoho PageSense

488
6 minutes

Best A/B testing tools (2023): Alternatives to Google Optimize

With the news outbreak of Google Optimize and Optimize 360's sunset by Sept 30, 2023, numerous testers must have felt the disappointment. Google Optimize enabled websites to test and implement their CRO...

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14 best heat-mapping tools and plugins for your website (2023)

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49
6 minutes

14 Best heatmapping tools and plugins for your website (2023)

A website heatmap is a color-coded graphical representation of data that depicts the performance of a particular webpage. Just as night vision goggles can help you decode what you normally couldn't...

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310
9 minutes

15 Best CRO tools to consider in 2022

When you want to focus on converting your existing traffic into paying customers, that's where conversion rate optimization (CRO) steps in. With in-depth observations and data-backed experiments, a CRO software...

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73
12 minutes

Conversion 101: How to build and optimize a conversion funnel to double your profits

What is a conversion funnel? A conversion funnel is a visual representation of the different stages website visitors must go through on the way to becoming customers. It's a progressive...

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456
5 minutes

Getting started with ecommerce personalization

Imagine you need stencils and head to a new stationary store to buy some. Since you've never been there before, you might spend more time than you'd like searching for what you want. In fact, you may...

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