Eight months after launching PageSense and tracking more than 35 million visitors, we’re happy to release the most requested feature from our users‚ÄĒsession¬†recording. Along with session recording, we’re also¬†transforming PageSense into a complete conversion rate optimization¬†platform with the inclusion of goals and form analytics.
¬†Track | Analyze | Optimize
All the features in PageSense are now listed into the corresponding phases of a CRO process.¬†Track your website visitors, their actions, and where they drop off using our all new goals and funnel analysis.¬†Analyze visitor behavior¬†on your website using¬†heatmaps, form analytics, and¬†session recording.¬†Optimize¬†your website conversions and deliver¬†a¬†personalized user experience using our A/B and split URL testing features.This helps users streamline the process they need to follow for delivering effective optimization and¬†UX.
As one of the most sought after features, we didn’t want PageSense’s session recording to be the same as every other session recording¬†on the market. Here’s what we¬†came up with:
See exactly what your visitors¬†see –¬†PageSense will be the industry first to deliver¬†an exact recording of visitor actions, including navigation between different tabs and pages within the browser. This provides better clarity on how¬†your website or application is being used by visitors. For example, if you have a set of products, you can see the order in which the user browsed them and compared their different aspects, and¬†then¬†identify the key aspect that lead either to a conversion or a drop-off.
Goals in¬†session recording –¬†View the business goals achieved¬†by visitors¬†in recordings, and derive insights from them. For example, you can check users who abandoned carts,¬†downloaded the white paper, filled¬†in¬†a form,¬†and more.
Advanced¬†segmentation –¬†Have¬†thousands of recordings? PageSense provides you¬†with a¬†built-in option to slice and dice them based on various criteria, such as entry page, exit page, pages visited,¬†and¬†goals achieved.
Advanced targeting –¬†Choose a segment and record¬†only¬†the visitors from that segment.¬†PageSense has a default set of options,¬†like¬†organic traffic, social traffic, paid campaigns,¬†and¬†desktop traffic. You also have options to create your own¬†audience¬†segment, with 13 different types of customizations.
Masking sensitive data – PageSense doesn’t record or store any key stokes and¬†we provide¬†the¬†option to mask sensitive or PII information¬†on your website¬†by¬†using the¬†“privacy” option when creating session recording experiments.
APIs for¬†session¬†recording –¬†PageSense’s Identifier API can be used to map a recording to a visitor¬†with metadata,¬†like their email¬†address or name.
Session recording in PageSense also supports recording in¬†single-page¬†application(SPA’s) and pages behind login sessions. This opens avenues for using session recording¬†to optimize¬†the¬†user experience to web applications, as well.
Goals in PageSense help you measure and track all¬†the¬†business goals¬†on your website.¬†They can be sign-ups, subscriptions, downloads, product purchases, cart abandonment,¬†and more. You can configure any goal¬†on your website and PageSense will report the metrics for¬†them. These goals will be automatically mapped to your session recordings and visitor segmentation.
Form analytics helps users track and analyze visitor interactions¬†on website forms. This helps¬†to identify how many visitors start interacting with the form, how many visitors convert,¬†and¬†which field has more interactions, corrections, and drop-offs.¬†You can also identify¬†which fields¬†visitors¬†are¬†hesitating on,¬†to help¬†you optimize the form¬†and improve conversions.¬†
Attention map is a new inclusion to the heatmap feature in PageSense. With attention map, users will now be able to identify the average amount of time spent in each and every fold¬†on the website. The combination of heatmap, scrollmap, and attention map will provide insights for¬†you to determine the information¬†your visitors are looking for¬†on the website.
With¬†all these additions, PageSense has truly transformed into a complete CRO software¬†platform, to help users optimize and improve their conversions.
And¬†don’t forget‚ÄĒwe’re always working on¬†new and exciting enhancements¬†to PageSense! Watch this space for all the updates. Meanwhile, try out PageSense and reach out to us with your requests and feedback. We can’t wait to hear from you!
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