Understand your online store and buyers better
Your ecommerce store data can give you a lot of information, like customer buyer patterns, top products, seasonal purchases, and times of purchase. By cleaning and preparing this ecommerce data, you can unearth the accurate insights needed to design profitable campaigns and make better business decisions.
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Your ecommerce business relies on optimized data to improve business operations and sales
This valuable data can show you unique customer personas or purchase behavior, which can then be used to scale up your online sales.
Start your data journeyWhy Zoho DataPrep for ecommerce?
As an online seller, you have data from various sources, and consolidating them to make sense of all that data is crucial for scaling your online sales.
Clean and prepare your data for a fraction of the cost
We believe that organizations of all sizes should benefit from the power of data. With DataPrep, you only pay for what you use. We have a pricing model that starts with a powerful free plan that's well-suited for SMBs.
Prepare your own data—no need to hire a specialist
Zoho DataPrep makes data preparation simple. Just familiarize yourself with the platform, and you're all set to start preparing your own data. Without any coding, you can bring data together from multiple sources and transform it in a few clicks.
Sell efficiently on multiple channels
Your ecommerce sales and customer data may be coming from your own website or Amazon, whereas your inventory or marketing data will be coming from different software. It’s important to have the ability to fetch data from multiple tools and then seamlessly analyze all of it together.
Remove data anomalies for better product recommendations
Data anomalies are common, and can easily confuse your machine learning algorithm. Weed out this outlier data to achieve better product recommendation and sales forecast numbers.
Segment data to understand buying patterns
When you have multiple campaigns running simultaneously, you can create separate buckets to track individual campaign performance.
Improve customer retention with personalized offers
Retaining customers is important for your ecommerce business. Easily identify high ticket customers and build loyalty by sending targeted emails with personalized offers to build better relationships with them.
Optimize your return and shipping processes
Get more insights on returns to build return policies that resonate with your customers. And then understand the shipping process better, to figure out how to reduce overall costs and improve delivery time.
Understand outliers in your ecommerce data
Outliers in your data are not always bad. When looking at your sales reports, what looks like outlier data could be a customer persona that you might have overlooked. Identifying these outliers can open up unique business opportunities.
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"Zoho DataPrep is a great tool for cleaning up data prior to importing it into Zoho Products. It helped reduce the time we spent migrating CRM data and third party Analytics data by 75 to 80%. It also significantly increased the number of rows that we were able to import and the accuracy of the data we were importing."
Dave Staffuer
node9, llc