Netherlands-based company transforms its operations using Zoho CRM
“Zoho fits our needs perfectly, and to this day, we are happy with it.”
The company
Maunt, a Netherlands-based company founded in 2019, specializes in supplying high-quality components for telecom network setups, with a strong emphasis on fiber-optic products. Their main purpose is to support the construction and maintenance of fiber-optic networks and data centers. Maunt collaborates with various premium partners globally to provide these products to its diverse client base, all of whom require advanced data storage and telecom solutions. They operate in multiple verticals, including telecom, data centers, and defense centers.
The requirements
Maunt wanted to streamline their business processes and make them more efficient, and they were looking for the following in a software tool:
- Centralized data storage: A solution that centralizes customer data and inventory for easy access and improved customer service.
- Website connection: A CRM that monitors orders, governs customer interactions, synchronizes with online stores to follow up on orders, and provides an overview of customer information.
- Document signing tool: A tool for e-signing sales documents and lease agreements.
- Customer interaction tracking: The ability to track and update all customer interactions within the CRM, including messages and service requests.
- Inventory management needs: The ability to manage and update inventory details using a system for order management and actual visibility into logistics-related data.
- Distribution and logistics: The ability to send delivery notifications and update order details automatically.
The solution
Maunt partnered with Prosolic, a Zoho implementation partner, to explore if Zoho would be suitable for managing Maunt's operations. After evaluating several platforms, Maunt chose Zoho for its comprehensive and customizable solutions.
Zoho CRM acts as a centralized repository for Maunt, providing an integrated solution.
"The biggest advantage of Zoho is that it is web-based, so you always have access to all data, anytime, anywhere—on your mobile or your tablet. And the user-friendliness is just excellent."
A centralized platform for seamless customer management
Adopting Zoho CRM has transformed Maunt's customer management experience by unifying client data into a single, accessible platform.
For example, Zoho CRM's automation features, such as workflows and custom modules, are crucial for their day-to-day operations.
Through Zoho CRM's integration with Zoho Analytics, Maunt has access to advanced analytics and dashboards that offer valuable insights and enable them to track and manage customer relationships effectively—significantly improving their overall efficiency.
These tools minimize manual effort by automating repetitive tasks, such as scheduling regular follow-ups or updating customer statuses.
"One of the most valuable features of Zoho CRM is the ability to see everything at a glance.
For example, when we look up a customer, we instantly access their address, email, order history, invoices, and any outstanding balances. Zoho CRM provides a complete, real-time overview, allowing us to respond to customers with accuracy and efficiency."
Streamlined inventory and order management
The integration with Zoho Inventory has streamlined Maunt's operations by enabling real-time data sharing across systems. This ensures accurate order management, easy stock tracking, and timely deliveries.
The integration with Zoho CRM enables seamless data flow between sales and inventory while reducing delays and errors.
By integrating Zoho Inventory with Zoho Books, they've ensured seamless data synchronization across systems, which keeps sales and inventory records updated and free of duplicates. This has significantly improved their efficiency by streamlining communication between departments and reducing data inconsistencies.
Additionally, Zoho Inventory and FedEx sync real-time inventory data between logistics partners, which makes it possible to confirm product availability instantly and enables delivery schedules to start promptly and without delays.
Enhanced data visibility with Zoho Analytics
Zoho Analytics' reports and dashboards give Maunt a clear view of their business. Using Zoho's AI capabilities, they've been able to automate their routine activities and forecast trends, significantly improving coordination between marketing and sales. When integrated with Zoho CRM, Analytics provides valuable insights through custom dashboards and helps them track performance across departments more easily.
- Sales performance dashboard: Provides a real-time view of the sales pipeline, enabling the identification of high-priority deals and measurement of team performance.
- Inventory status report: Integrated with Zoho Inventory, this report monitors stock levels and back orders, ensuring the company's commitment to same-day delivery.
- Marketing dashboard: Tracks essential marketing metrics, including Return on Ad Spend (ROAS), the number of web shop customers, new customer acquisitions, and geographic distribution. These insights help optimize marketing strategies, enhance customer reach, and allocate resources effectively to high-performing regions.
These solutions have helped Maunt become more productive and focused on the growth of their business.
Benefits and ROI
Since implementing Zoho CRM, the teams at Maunt have noticed a noticeable increase in their conversion rate.
Using Zoho's lead management and automation tools enables them to be more responsive to customers' needs. In this way, their manual efforts have been significantly reduced overall. Now, Maunt's potential customers can request a quote through their website, and their system automatically sends follow-up reminders. This tactic has improved conversion rates as well as customer satisfaction by enabling them to respond quickly.
Maunt manages its customer database in Zoho CRM using custom fields and modules that organize clients by region, buying habits, and purchase types.
Integrations with other apps
- Zoho One serves as a centralized, integrated solution consisting of various solutions, all united on a single platform.
- Zoho CRM acts as the central hub for their business operations by linking seamlessly with other solutions, such as Zoho Inventory, Zoho Books, Zoho Creator, and Zoho Flow.
- Zoho Inventory has enhanced their ability to track product availability in real time.
- Zoho Flow helps them automate workflows across apps and minimize data entry and errors.
- Zoho WorkDrive has made document management effortless.
- Zoho People has vastly simplified HR tasks, and Zoho Sign enables Maunt to collect e-signatures.
- Maunt's teams use TeamInbox by Zoho Mail for collaborative email management, which improves internal coordination.
These integrations enable Maunt to maintain a single, unified database, deploy smooth workflows, and enjoy organized day-to-day operations.
"When choosing a solution like Zoho, it is important that it is user-friendly, and that there are enough features to support it. In my daily activities, Zoho makes sure to provide a complete overview of the supply chain and all other activities that take place in the warehouse."
Partner engagement
Prosolic played a pivotal role in tailoring Zoho solutions to Maunt's needs. They guided the implementation process to ensure that Maunt fully utilized Zoho's customization options, provided the necessary support for challenging issues, and brainstormed with Maunt to find the best solutions.
With Prosolic's support, Maunt was able to automate complex workflows, integrate their systems more effectively, and achieve better insights through customized reports. This partnership has resulted in increased efficiency, more accurate data handling, and a smoother adoption of Zoho's app ecosystem across their teams. The folks at Maunt are pleased with their relationship with Prosolic and hope to work together more in the future.
- Industry typeTelecommunications and IT Services
- EmployeesBelow 50
- Type of businessB2B
Looking forward
Maunt is keen to evaluate Zoho's AI tools, place a greater focus on customer experience, incorporate additional marketing features, and leverage Zoho Analytics' predictive capabilities. These features will enable Maunt to anticipate market trends, identify customer preferences, and optimize inventory management, all of which they expect will enhance their decision-making and strategic planning processes.
"The biggest advantage of Zoho is that it is web-based, so you always have access to all data, anytime, anywhere—on your mobile or your tablet. And the user-friendliness is just excellent."
Frank WestdorpSupply Chain Manager, Maunt
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