How to tell amazing stories on social media
Any marketing campaign you can think of has storytelling at its heart. Some brands do it well and some brands are still figuring it out, but the difference is very…
How to use Twitter threads for brand building and engagement
Happy Anniversary to the Twitter thread! ✨ That’s right. It has been a whole year since Twitter officially rolled out a feature that’s used across the board, by millions of…
Campaign ideas to rake in Social Media engagement this Holiday season
Who said holiday specials don’t have to start and end on your TV (or streaming platform). If you’re a business looking for a sales spike from some seasonal marketing, this…
The ultimate guide to Pinterest for businesses
When I say “Pinterest,” people often think of that place in the internet where you can plan weddings on an unlimited budget, get ideas for your next tattoo, or look…
Social Media Spring Cleaning 101
Getting started on social media is challenging for any business. Once you’ve started, you need to ensure consistent activity, and every single post you make has to follow a marketing…
The essential guide to Snapchat for businesses
On the face of it, using Snapchat to market your brand might seem counterintuitive. It’s always been seen as the app for smartphone-crazy teens who were inexplicably drawn to disappearing…
10 tips for creating perfect tweets for your Twitter profile
There are a million ways to get creative on Twitter—but we’ll tell you right off the bat that there’s no one strategy to get you all the social media fame.…
Leveraging Facebook Messenger for your business
In the social media marketing world, Facebook is one of the most popular platforms, and deservedly so. But businesses are slowly starting to recognize the importance of Facebook’s messaging platform,…
Managing social media faux pas: A guide for brands
A misfired post, an awkward typo, a thoughtless tweet—we’ve all been there. Social media blunders aren’t ideal, but they happen to the best of us. Even the biggest brands make…