Live chat app for sales teams

Live chat sales software is a platform that lets businesses nurture prospects on their website or social media channels in real time, through every stage of the sales cycle, and convert them to paying customers.

Some of the key features to look for in sales chat software are:

• Lead scoring
• Proactive chat invite
• Instant messaging channels
• Real-time chat translation
• Chat routing and queuing
• AI and guided chatbots
• In-chat knowledge base
• Productivity enhancers, like canned responses and typing preview
• Voice note and audio call
• Integration with CRM, email campaign, and data provider and enrichment software
• Live chat mobile app
• Mobile SDK

Live chat sales software serves the following benefits:

• Helps you identify bottlenecks on your website and discover customer pain points
• Automates lead generation and qualification
• Proactive chat invite on high-intent pages increases the chance of conversion
• Reduces cart abandonment and helps increase average order value
• Helps effective customer onboarding and upselling
• Provides context (older conversations and prospect/customer details) for customer communication
• Lets you build rapport with customers for customer advocacy
• Lowers your customer acquisition costs
• Gives you an edge over competitors
• Provides a clear idea of customer expectations and the gaps in your offering
• Enables global sales with real-time chat translation

Here's a list of the major criteria you should consider when choosing a live chat for sales:

• The size of your customer base, target, and your live chat team strength
• Ease of use and learning time needed
  • If you have a large team focusing on each location or product, make sure the live chat software lets you create departments and route incoming chats to the right agents.
  • If your customer base is huge and you don't have the team strength, choose live chat software that has chatbot builders with AI functionality.
  • If your customer base is spread across the globe, look for live chat software with real-time translation.
  • If your target audience are heavy social media users, look for sales chat software that supports instant messaging and social media channels.
• Customizability
• Integrability with your CRM, campaign, and inventory software, and everything else in your tech stack
• Availability of a mobile SDK and an agent mobile app
• Budget

Live chat can be a powerful tool for sales, as it allows the sales representative to interact with potential customers in real-time and address their needs or concerns immediately.

Here are some ways for sales team to use live chat effectively:

• Promptly greet visitors: Make sure to greet the website visitors with a friendly message. This will help them feel welcomed and encourage them to engage with your brand.
• Be available: Make sure your live chat feature is staffed during business hours, and that customers know when they can expect a response. If you're unable to staff 24/7, consider using an conversational AI chatbot to answer basic queries and collect contact information.
• Personalize your responses: Take the time to personalize your responses to each customer. Use their name, reference their previous interactions with your brand, and tailor your responses to their specific needs.
• Ask open-ended questions: Ask open-ended questions to encourage customers to engage with your brand and provide you with more information about their needs. This will help you better understand how you can help them and provide more targeted recommendations.
• Provide value: Use live chat as an opportunity to provide value to your customers. Offer personalized recommendations, provide helpful resources or links, and share your expertise to help them make informed decisions.
• Follow up: After a chat conversation, make sure to follow up with the customer via email or phone to continue the conversation and provide any additional support they may need.