Hello! And welcome to another round of quarterly updates from the world of Bigin, the easy, affordable, and powerful CRM.
The year might be ending, but our enthusiasm and commitment to delivering a world-class CRM shows no signs of slowing down.
The third quarter of 2025 was a perfect example of that. Read on to discover the features our Biginners have been enjoying!
Boost customer engagement with Bigin's latest WhatsApp updates.
Create interactive, personalized, and attractive templates.
If you’ve been using WhatsApp Templates to proactively engage with leads and customers, you can now make your messages more interactive and attention-grabbing. Add images, videos, and documents, or highlight key text as headers. You can also include CTAs and quick replies at the end of your message, making it easier than ever for contacts to respond or take action.
Moreover, you can further personalize your messages by including merge fields from your pipelines in your WhatsApp Templates. For example, when sending an “Order Shipped” message, simply add fields for order number, product name, and customer name, and Bigin will automatically pull the correct details from each record before sending.
Automate WhatsApp communication.
We've also brought in automation to the mix! You can now automatically trigger WhatsApp messages directly using Workflows and Stage Automation. Whether it is a delivery update, a thank-you message after a purchase, or a cross-sell message a few weeks later, Bigin delivers it at the right moment. For instance, the “Order Shipped” template you created can be sent automatically when a deal moves to the “Order Shipped” stage, with no extra steps needed.
Learn more about our the exciting WhatsApp updates!
Effortlessly schedule online and offline meetings with Booking Pages.
With Bigin’s, in-built appointment management system, Booking Pages, customers and leads can effortlessly schedule demos, classes, or any other meetings based on your availability. Each booking is automatically added as an event in your calendar, and reminders are sent to both your team and the customer.
Automatic meeting link generation.
After simplifying scheduling, we've ensured that conducting your meetings just as easy. For online meetings, a link is automatically generated using your preferred platform, either Zoom or Zoho Meeting, and shared with the customer by email. The link is also added to the event in your Bigin calendar.
Offline meetings are simplified too!
If it is an offline meeting at the customer’s location, a field is created to collect the address, which is then added to the event in your calendar.
Learn more about the enhancements to Booking Pages.
Explore how Bigin has evolved with Apple's OS26.
Apple recently launched iOS 26, iPadOS 26, macOS Tahoe, and watchOS 26, and Bigin users were able to leverage these enhancements from day 1!
Smarter and sleeker design.
With the new Liquid Glass design, you can enjoy edge-to-edge, immersive viewing across all your devices, giving your work the space and clarity it deserves.
Navigation has also been simplified with an all-in-one Home page, a prominent search button, and a dedicated Home button.
Smaller enhancements have made a big impact as well. Creating and editing record forms now aligns more closely with Apple’s overall experience. Grouped sort and filter options, a decluttered and searchable Settings menu, and a more intuitively placed notifications bell make managing your CRM faster and smoother than ever.
Drive business growth with AI.
Existing features have also been supercharged with Apple Intelligence. You can now access interactive call transcripts with AI-generated summaries, get smart suggestions for tag names to improve record categorization, and view a detailed AI-generated to-do list for the day.
Carry your business on your wrist!
Bigin’s brand new app for Apple Watch lets you track your tasks, calls, and events for the day (we've also added progress rings help keep you motivated!), monitor revenue, and share your business card via QR code, all from your wrist.
Exciting updates to iPad and Mac.
We've also boosted multi-tasking on iPad, allowed you to carry out Bigin actions on mac using Spotlight Search, introduced Live Activities to CarPlay and Mac, and more.
Dive into all the upgrades in this page!
Know the when, what, and how of every action
Use precise filters in Bigin's comprehensive Audit Logs to locate specific actions performed on a particular entity by anyone, at any time period.
Learn more about filters for Audit Log.
Level up your business calls
You can now access the powerful features of Bigin’s built-in telephony and RingCentral integration directly from your iOS and iPadOS devices. View details related to open deals while on a call, perform quick actions after the call ends, access call recordings, and much more.
Learn more about enhanced calling with Bigin.
With that, we wrap up the third quarter of 2025! We had a lot of fun building these features and we hope you enjoy using them. Stay tuned for more updates as we plan to end the year with a bang!
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