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Author: Aishwarya Ashok

Aishwarya is a Product Marketer at Zoho Campaigns, the email marketing platform from Zoho’s business suite. She is a techno-futurist and has a passion for driving marketing through technological humanism. She loves writing as much as painting, and certainly wishes to retire on one of those seascapes she paints.
Getting started with AMP for email

Getting started with AMP for email

Posted on August 21, 2020 by Aishwarya Ashok
8 Mins Read
CategoriesZoho Campaigns
Hit refresh: Email marketing for the modern times

Hit refresh: Email marketing for the modern times

Posted on July 16, 2020July 16, 2020 by Aishwarya Ashok
24 Mins Read
CategoriesZoho Campaigns
Importance of subject lines in emails

Importance of subject lines in emails

Posted on June 17, 2020 by Aishwarya Ashok
6 Mins Read
CategoriesZoho Campaigns
Growing your ecommerce email list: 7 Tips for Success

Growing your ecommerce email list: 7 Tips for Success

Posted on May 19, 2020June 29, 2020 by Aishwarya Ashok
7 Mins Read
CategoriesZoho Campaigns
The complete guide to small business email marketing

The complete guide to small business email marketing

Posted on April 21, 2020June 3, 2020 by Aishwarya Ashok
25 Mins Read
CategoriesZoho Campaigns
How to combat email phishing and scams related to COVID-19

How to combat email phishing and scams related to COVID-19

Posted on April 5, 2020April 6, 2020 by Aishwarya Ashok
5 Mins Read
CategoriesZoho Campaigns
Introducing crisis-related email templates 

Introducing crisis-related email templates 

Posted on March 25, 2020June 29, 2020 by Aishwarya Ashok
2 Mins Read
CategoriesZoho Campaigns
11 things to keep in mind while sending crisis-related emails

11 things to keep in mind while sending crisis-related emails

Posted on March 18, 2020June 29, 2020 by Aishwarya Ashok
7 Mins Read
CategoriesZoho Campaigns
Aligning remote teams for successful email campaign execution

Aligning remote teams for successful email campaign execution

Posted on March 12, 2020June 29, 2020 by Aishwarya Ashok
7 Mins Read
CategoriesZoho Campaigns
Building a strong educational community with email marketing

Building a strong educational community with email marketing

Posted on February 11, 2020June 29, 2020 by Aishwarya Ashok
21 Mins Read
CategoriesZoho Campaigns
Good email deliverability practices to increase ROI

Good email deliverability practices to increase ROI

Posted on January 27, 2020June 29, 2020 by Aishwarya Ashok
6 Mins Read
CategoriesZoho Campaigns
Things to know while designing your email campaigns

Things to know while designing your email campaigns

Posted on January 20, 2020June 29, 2020 by Aishwarya Ashok
14 Mins Read
CategoriesZoho Campaigns
Expert Diaries Season 1: Moving towards a connected email community  

Expert Diaries Season 1: Moving towards a connected email community  

Posted on December 17, 2019December 17, 2019 by Aishwarya Ashok
3 Mins Read
CategoriesZoho Campaigns
Aligning marketing and sales to increase new customers

Aligning marketing and sales to increase new customers

Posted on December 3, 2019June 3, 2020 by Aishwarya Ashok
22 Mins Read
CategoriesZoho Campaigns
Why an email opt-out isn’t always bad for your brand

Why an email opt-out isn’t always bad for your brand

Posted on November 25, 2019 by Aishwarya Ashok
4 Mins Read
CategoriesZoho Campaigns
How to make emails accessible for subscribers (and boost ROI)

How to make emails accessible for subscribers (and boost ROI)

Posted on November 12, 2019June 29, 2020 by Aishwarya Ashok
8 Mins Read
CategoriesZoho Campaigns
Effective email marketing strategy for growth

Effective email marketing strategy for growth

Posted on November 6, 2019August 20, 2020 by Aishwarya Ashok
30 Mins Read
CategoriesZoho Campaigns
Elevate your email marketing stack—integrate with HubSpot, Wistia, Unbounce, and Zoho Backstage 

Elevate your email marketing stack—integrate with HubSpot, Wistia, Unbounce, and Zoho Backstage 

Posted on November 4, 2019 by Aishwarya Ashok
2 Mins Read
CategoriesZoho Campaigns
Design techniques for email newsletters

Design techniques for email newsletters

Posted on October 23, 2019October 23, 2019 by Aishwarya Ashok
8 Mins Read
CategoriesZoho Campaigns
What makes a newsletter worth reading—lessons from top newsletter writers  

What makes a newsletter worth reading—lessons from top newsletter writers  

Posted on October 11, 2019December 16, 2020 by Aishwarya Ashok
8 Mins Read
CategoriesZoho Campaigns
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