From Billing Complexities to Global Operational Efficiency: DuoCircle’s Growth Story
California
SaaS
25,000+ businesses
The time and resources we’ve saved on billing management have allowed us to focus more on our core business and growth opportunities. We’d absolutely recommend Zoho Billing to other businesses, especially those dealing with subscription models or recurring billing.
CEO, DUOCIRCLE
DuoCircle is a SaaS company providing email security and deliverability services to a global audience. The company serves customers across all continents, helping enterprises safeguard and optimize their email operations. To support its expanding international footprint, DuoCircle transitioned from a direct Stripe integration and now runs multiple businesses on Zoho Billing.
The challenge
As DuoCircle continued to scale, their existing billing processes couldn't catch up. It created operational silos, turning billing into a bottleneck affecting their efficiency and service quality.
Manual processes
With mounting transaction volumes, managing billing cycles manually was time-consuming and increasingly error-prone.
Financial blind spots
Tracking revenue across multiple subscription models was difficult, limiting the ability to forecast and plan strategically.
Customer service limitations
Support teams could not help customers with queries or subscription changes without escalating tickets to billing teams.
The solution
DuoCircle wanted to break the billing bottlenecks and adapt a more proactive, data-driven strategy with a unified billing platform, thus choosing Zoho Billing.
Seamless automation:
Automated invoicing and recurring billing eliminated manual errors and reduced back-office workload.
Scalable flexibility:
A clean product catalog supports tiered and usage-based pricing while allowing DuoCircle to test new strategies.
Customer empowerment:
A self-service portal enabled clients to manage subscriptions and payment details, significantly reducing support tickets.
Enterprise-grade security & compliance:
PCI-DSS Level 1 certification, encryption, and audit trails instilled confidence in regulatory compliance.
Integrated workflows:
Connections with Zoho CRM and Zoho Analytics improved customer management and financial reporting.
FAVORITE FEATURES
Customer lifecycle management- Pricing table widget
- Automatic invoicing & tax calculations
- Tiered and usage-based pricing
- Zoho Analytics integration
- Revenue recognition
Benefits and Return on Investment
With Zoho Billing, DuoCircle transformed its billing into a growth enabler.
- Improved customer experience - Higher satisfaction survey scores in customer surveys, fewer payment-related support tickets, and better retention through transparent billing.
- Operational efficiency - Smooth mid-cycle changes, automated renewals, and dunning management reduced churn.
- Strategic financial insights - Real-time dashboards, accurate forecasting, and churn analysis provided visibility into subscription health.