As a surveyor, getting a set of participants to answer your questions is simply not enough. You have to also consider how you can get the most accurate or truthful answers for the best analysis.

Reducing response bias is essential for a survey because a survey should deliver people’s true feelings—otherwise your results won’t be accurate. Response bias is particularly tricky since it can lead surveyors to reach a wrong conclusion based off responses they incorrectly think are true.

You don’t necessarily need a data analyst or professional surveyor to make sure you avoid these mistakes though.

At Zoho Survey we've already prepared 200+ fact-checked survey templates for every surveying occasion. We’ve ensured they ask the right questions to get the right data.

Happy bias-free surveying!


Sangeeta BoseContent Writer - Zoho Survey

Posted on:  Oct 16, 2019

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