Maintaining a clean CRM database.

One of the most challenging tasks in running a CRM system is ensuring the accuracy and validity of data. A poorly maintained set of data can cost a company in more ways than one.

Read this ebook to:

• Learn some effective ways by which you can maintain a clean, organized and valid data set in Zoho CRM.
• Find out some proactive and reactive solutions to the problem of duplicate records.
• Discover how to deal with the challenges in consistently managing the validity of data.