BeAble Health trusts Zoho CRM for end-to-end sales and customer management

The company

BeAble Health was founded in 2017 as the outcome of a fellowship program at the Centre for Healthcare Entrepreneurship, IIT Hyderabad. The program was deeply focused on understanding real-world clinical needs and solving persistent gaps in care delivery. Through close engagement with practitioners, the founders identified a critical issue: The tools physiotherapists and rehabilitation professionals used hadn't evolved in step with modern design and technology.

BeAble Health set out to build an Indian-made, product-first solution that combines thoughtful design with advanced technology.

With over 1.8 million strokes occurring in India every year, the company addresses a large and urgent rehabilitation challenge by modernizing therapy tools to improve outcomes, usability, and scalability. BeAble Health's mission is to empower clinicians with smarter, more effective solutions while making high-quality rehabilitation more accessible and future-ready.

How Zoho CRM empowers BeAble Health

The team strongly believes that every company—regardless of size or industry—needs a CRM system to run an efficient sales function. For them, Zoho CRM isn't just a tool, but an integral component of their structured, scalable, and effective sales process.

Visibility into the sales cycle

With Zoho CRM, the company captures, nurtures, and converts leads into customers through a fully customized sales journey tailored to its unique process. The system provides clear visibility into the entire sales cycle, including deal stages, demo tracking, and the probability of closure, which enables the team to stay aligned and focused on high-impact opportunities.

Seamless integrations for better results

Zoho CRM is tightly integrated with Zoho Books, which ensures coordination between the sales and accounting teams. From price quotes shared with customers to finalized deals, both teams work off the same data, which eliminates communication gaps and reduces the risk of errors or misunderstandings. Post-sales activities, including follow-ups, support, and troubleshooting, are also managed within the CRM through the Zoho Desk integration. This gives the team a complete, 360-degree view of every customer in a single system.