A comparison of the top six CRM platforms for small businesses and startups
Built-in AI
Yes
$ Limited - Yes -
Built-in Telephony
Yes
No No No No No
Google Workspace Integration
Yes
$ $ $ Limited -
Data Storage
Unlimited from the Professional edition
Limited across all editions Limited across all editions Limited across all editions Limited across all editions Limited across all editions
Sales Gamification
Additional $
No No No No No
SalesSignals (Real-time Sales Inetlligence)
Yes
No No No No No
Price (user per month, billed annually)
$40
$150 $120 $95 $85 Hidden cost
How much do you save by choosing Zoho CRM?
%
Switch from Salesforce and get minimum savings of 90%.
%
Switch from Microsoft Dynamics and get minimum savings of 75%.
%
Switch from HubSpot and get minimum savings of 70%.
Don't believe us?
Do the math.

Select your product:
Microsoft - Dynamics
Microsoft Relationship sales
Salesforce
Salesforce Lightning Unlimited
Hubspot
Enterprise
SAP
Sales Cloud Enterprise
Oracle On Demand CRM
Enterprise
Microsoft - Dynamics
Microsoft Relationship sales
Salesforce
Salesforce Lightning Unlimited
Hubspot
Enterprise
SAP
Sales Cloud Enterprise
Oracle On Demand CRM
Enterprise
Number of users
please enter valid user.
Total cost of each solution is:
$ 52
Ultimate$ 130
Relationship sales$ 330
Lightning Unlimited$ 120
Enterprise-
Sales Cloud Enterprise-
EnterpriseWith Zoho CRM, you save $64000 /month, or 93%

What should you look for when choosing the right CRM?
There are numerous CRM solutions on the market today available at different price points, offering businesses a wide range of features. But, which is the right CRM for your business? Let's go over some of the functionalities you should be looking for in the best CRM for your business.
Centralizing all your customer information
One of the biggest obstacles to building strong customer relationships is the lack of a single, holistic view of all your customers. Your CRM should bring together all the information related to a prospect or a contact under one roof and give you a complete picture of their journey with you. This helps you make informed decisions and tailor all your subsequent engagement to nurture your relationships.
Adapt to your business
Every business is different. Your products and services may vary, you may serve different market segments, and could even have sales processes unique to your business. The best CRM is one that doesn't force you to adjust your business process around the CRM, but the CRM is molded to fit your business. It provides the necessary tools to bring more context, help your sales team stay productive, and ultimately close deal effectively.
Staying ahead of your needs
Regardless of whether you're a growing small business or an established enterprise, the scalability of your CRM solution is key. Your CRM must be able to handle growing transactions, additional users, and integrations with 3rd-party applications without any degradation in performance.
Works seamlessly with other apps in your ecosystem
CRM is just one aspect of your business. In any organization, there are often a number of other applications that are put in place to address different aspects of the customer journey. In order for your team to have the complete picture, your CRM should be able to integrate with all your other apps effectively, and push and pull data seamlessly to bring context to every customer interaction.
Easy for your team to learn
To have a successful deployment, you'll want a CRM that is easy for your team to use, while offering the necessary features that you need. Clean UI, intuitive interface, and contextual help ensures that your sales team can understand the ins and outs of the CRM and maximize the benefits. After all, what good is a CRM if your team isn't comfortable using it?
Allow teams to sell on the move
Your field sales team needs a consistent, high level of detail and context on their prospects if you want them to deliver the perfect pitch—even when they're on the move. Having a mobile application for your CRM allows your team to find the important prospects in their area, and access relevant information to close deals effectively on the move.
Transparent pricing
More often than not, vendors advertise their free CRM solutions, but when you start using them, you realize that the features you need are only available in the more expensive editions. You are forced to pay more, and are often strong-armed into multi-year contracts to get the features you need. The true hallmark of good business software is that it shouldn't force you to pay extra with hidden charges and costly add-ons. Make sure that the vendor's complete pricing information is published online and that you are fully aware of what you are going to be paying upfront.
Why Zoho CRM?
With more than 15 years of experience in the CRM industry, we know what it’s like to be at every stage of a growing business. Since our start, we’ve grown to support millions of customers by putting their needs at the center of everything we do. We’ve got your back today, tomorrow, and all the days ahead.
Enterprise grade security
With advanced security features like encryption, audit logs, IP restrictions, and two-factor authentication, Zoho CRM conveniently protects your data, only allowing access to the users you authorize.

Higher adoption rate
Zoho CRM offers a user friendly experience with an intuitive UI while still delivering all the in-depth functions needed by larger enterprises. Both CRM power users and people new to CRM software can be onboarded quickly to start using the platform effectively.
Mobile-ready
With Zoho's mobile CRM apps, your sales team can keep in touch with their leads on the move, log and access important prospect information, keep track of their KPIs, and make data-driven decisions on the move.
No hidden costs.
No contracts
With Zoho CRM, there are no forced contracts or additional surprise costs. What you pay for is what you get. The pricing is flexible as well—you can opt to pay either monthly or annually.
The Zoho Ecosystem
Once you sign up for Zoho CRM, you automatically have access to more than 40 fully-integrated business applications, on both web and mobile, for your entire organization. Everything within the Zoho ecosystem is built to work together.
Hesitant to make the switch?
We got your back.
01. End-to-end consultation
Allow the Zoho EBS team to take care of everything—from requirement-gathering and creating a project plan to implementation, issue tracking, and resolution—by getting involved with your business at all touchpoints.
02. Customized CRM training
Master Zoho CRM with our instructor-led training program, catering to users in various roles and responsibilities. Experience it online or have an instructor flown out to your organization to provide a training course that is completely tailored to your business's unique requirements.
03. Dedicated customer support
With our Enterprise support system, you get access to a team of highly-skilled support engineers on standby 24 hours a day, all year long.

What are our customers saying?
"The sales teams now enjoy a better grip on their day-to-day activities, which are planned centrally instead of being spread across various disparate tools/apps. Teams have also pivoted to a more formal method of reviews via Zoho. All in all, it has been a worthwhile investment."
"Salesforce does a nice job of making people think all other CRMs lack functionality. We checked out Zoho and found that not only did it have all of the functionality Salesforce has, but the interface was much more thoughtful and well-designed. Bernard Health's bottom line has improved significantly since switching to Zoho."
“I did some serious digging into Zoho and with each new layer I pulled back I became more and more excited. Not only did I find a CRM solution, but a platform that allowed me to lower my monthly tech spend by $6,000 to $11,000 while centralizing all my data for better business intelligence. Salesforce has become what they originally set out to disrupt. They are the new Oracle, Dynamics, SAP... Just look at the cost you are incurring to turn that monster on and get it to 60% of what you really need. Recouping your investment will take years, if you ever do.”
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