Loyalty points system for improving customer retention

Make every customer interaction more meaningful with Zoho Thrive's points program. Whether they're shopping with you, sharing your brand with friends, or hitting key milestones, you can reward them in ways that feel special. It's all about creating a program that's as unique as your business and turning loyalty into a lasting relationship.

Loyalty points systemLoyalty points system

Tasks that turn engagement into rewards

With Zoho Thrive's points program, you can reward your customers for more than just purchases. Create meaningful touchpoints by encouraging actions that bring them closer to your brand.

  • Membership
  • Referrals
  • Purchases
  • Social
  • Reviews
  • Custom

Build customer loyalty from the start

Encourage customers to join your loyalty journey from the very beginning. Reward them with points for becoming a member and getting onboarded into your program.

loyalty from the start 

Reward referrals that grow your community

Empower your customers to become your brand ambassadors. Offer points when they refer friends to your business and for purchases made by those referrals. It's a win-win for both your brand and your customers.

Reward referrals 

Celebrate shopping milestones

Celebrate shopping milestones with rewards. Whether it's for making a single purchase, achieving a specific purchase count, or meeting a purchase value goal, incentivize continued spending with personalized rewards.

shopping milestones 

Amplify your brand on social platforms

Leverage social media to amplify your brand's visibility. Reward customers for actions like sharing your content on Facebook or X, following your brand on Instagram, or connecting on LinkedIn.

brand on social platforms 

Build trust through reviews and testimonials

Build trust by encouraging feedback. Offer points for reviews on platforms like Google, Product Hunt, GetApp, Capterra, and Trustpilot. You can also reward customers for providing testimonials about their experiences with your brand.

reviews and testimonials 

Tailor rewards with custom actions

Have unique goals? Design custom tasks tailored to your business needs. Whether it's engaging in a flash sale, completing a product review, or any other action, you decide what deserves recognition.

rewards with custom actions 

Talk to us about creating lasting loyalty!

Ready to transform customer engagement? Let our experts help you create strategies that drive retention and boost loyalty.

Frequently Asked Questions

How can I tailor rewards to my business needs?  

Zoho Thrive allows you to create custom tasks and rewards tailored to your specific business goals, ensuring your loyalty program is perfectly aligned with your brand’s objectives.

How can customers earn points using social tasks?  

Customers earn points instantly after clicking the action button for social tasks like following or sharing. Since these are honor-based, they work best as bonus tasks to drive extra engagement. Learn more.

How does the referral program work in Zoho Thrive?  

Zoho Thrive’s referral program lets your customers earn rewards for bringing in new customers. When someone they refer makes a purchase, both the referrer and the new customer can receive points. It’s a simple, rewarding way to grow your customer community.

Can I set loyalty points to expire after a period of customer inactivity?  

Yes, you can set loyalty points to automatically expire after a specific period of customer inactivity. This helps keep your program active and encourages ongoing engagement.