Zoho Social is for everyone, we offer a forever free version
Few businesses can't afford to invest in social media management tools and we understand that. As a step to ensure everybody gets to use Zoho Social to grow their social media presence, we offer a forever free version with necessary limited features. Whereas Hootsuite doesn't provide a free version.
Zoho Social offers a smooth experience with its uncluttered UI.
Zoho Social has an easy-to-use interface that makes your marketing journey stress free. You won't have to spend another minute in figuring out how to use your social media marketing tool.
Zoho Social offers a free trial with no strings attached.
Zoho Social grants you a 15-day free trial to explore the product before purchasing it without entering in any credit card information. In comparison, to try Hootsuite, you need to enter your credit card details. Zoho Social goes an extra mile by letting you continue with a free version after the initial trial.
Zoho Social is affordable and doesn't have any hidden costs.
Zoho Social is much more affordable compared to the plans offered by Hootsuite. Zoho Social's standard plan for businesses starts at /month whereas Hootsuite's basic plan, known as the "Professional" plan starts at $99/month.
Zoho Social makes repeating posts easy.
Zoho Social gives you the ability to repeat posts when necessary. This feature helps you repeat posts that you feel should stay in the customers' minds by scheduling them for a weekly/monthly cycle (you can set the cycle and automate it).
Zoho Social has in-depth analytics.
Zoho Social has in-depth analytics that help you measure your metrics, generate custom reports, and improvise your social media strategy for every social media platform including YouTube and Pinterest, which Hootsuite doesn't provide.
Zoho Social eases the process of adding brands and team members.
There are times when your business might need more brands and members added to your social media management tool. Zoho Social makes this easy by letting you add members and brands with the professional plan. In comparison, Hootsuite allows this only on Business and Enterprise plans.