Real Estate CRM for agents, brokers, and businesses of all sizes

Nurture leads, automate follow-ups, drive more site visits, and close deals faster with a comprehensive Real Estate CRM.

Hand holding a modern house representing real estate CRM services
Amelia Burrows notification card
Client PreferencesClient preferences card showing property requirements
Schedule VisitsSchedule visits card with calendar interface
  • Lead management
  • Follow-ups
  • Site visit management
  • Deal management
  • Omnichannel communication
  • Document management
  • Property listing
  • Marketing automation

Streamline lead management

Centralize leads from listing services, social media, or webforms, and assign them to area experts so that every lead gets that personal touch. Put your best people on promising leads and hit your sales targets in no time.

Lead management dashboard showing lead capture from multiple sources

Simplify follow-ups

Segment your audience into hot, warm, and cold leads; automate follow-ups with tailored messages and keep conversations moving effortlessly.

Follow-up reminder interface with automated lead nurturing workflow

Drive more site visits

Aim to get a deal out of every site visit. Organize site visits, assign agents, and gather post-visit feedback. Automate reminders to ensure timely, well-coodinated site visits.

Site visit scheduling calendar with agent assignment and feedback tracking
Real estate professional managing property deals

Smart deal management

From screening to closing, real estate deal pipelines can be long and laborious. Track these deals through each stage. Spot inactive deals, re-engage with them by sharing fresh property updates, and move deals along faster.

Deal pipeline dashboard showing active and inactive deals with engagement tracking

Omnichannel communication

Centrally manage client communications via phone, SMS, email, or WhatsApp. Suggest properties with one-click email templates; integrate with telephony providers and log calls for each deal.

Omnichannel communication hub with email, SMS, phone and WhatsApp integration

Secure document management

Focus on selling properties, not managing paperwork. Store client- and deal-specific deeds, agreements, titles, survey files, and architectural plans in one place. Access them anytime and avoid delays.

Document management system showing organized client agreements and financial records

Marketing automation that works

Generate a steady flow of leads with targeted mass campaigns across channels like email, SMS, WhatsApp, and social media. Keep your pipeline fresh with consistent, automated outreach. Track key metrics with campaign analytics to improve campaign performance.

Marketing automation dashboard with WhatsApp campaignsMobile app showing marketing campaign notificationsWhatsApp chat notification for property inquiryReal estate agent promoting marketing campaignsUser avatar

Hassle-free property inventory

Buying a home is a visual experience. Maintain an inventory of available and upcoming properties with rich images, layouts, plans, and specifications. Match buyers with the right homes by aligning intent and availability.

Property inventory management interface with listing status and availability tracking

Reports and dashboards

Gain end-to-end visibility into business operations and revenue with intuitive reports and dashboards. Make smarter decisions with clear, real-time insights into your critical performance metrics.

Analytics dashboard with real-time business reports and performance metrics

Mobile app

Manage leads, follow-ups, site visits, and deals—anytime, anywhere. Plan daily activities and create tasks for yourself or your team. Schedule site visits and update check-in and check-out times from any location.

Mobile CRM app interface for managing leads and site visits on-the-go

A complete real estate solution for realtors and agents