Unified campaign management
Ideate, execute, and measure your marketing campaigns in one centralized placeGetting Started
Creating and managing campaigns across multiple channels often requires that marketing teams use multiple separate solutions that don't offer any means to collaborate and monitor campaigns in a unified view.
Brand studio in Marketing Plus allows your marketing team to plan campaigns, collaborate with each other and discuss ideas, create and execute omnichannel campaigns, measure task status, tweak campaigns in real time, and more—all on one screen.
Why choose Zoho Marketing Plus for your campaign management?
Seamlessly manage multiple activities at once, like emails, webinars, surveys, for same or different campaigns running in parallel.
Manage all campaign-related collaboration and communication in one place so everyone stays on the same page.
Track all ongoing and upcoming campaigns and activities in a timeline view so you can always have clear visibility on your marketing campaigns.
Plan and execute your marketing campaign end-to-end
Marketing Plus allows your team to work on and build multiple campaigns. Create activities, assign tasks to your team, manage brand assets, and track real-time campaign progress with ease.
Collaborate with your team on campaigns–seamlessly
Most marketing campaigns require collaboration when it comes to execution, and Marketing Plus enables this. Collaborate with your team through comments in real time. You can plan and initiate discussions for campaigns or specific tasks, tag team members, share marketing materials, and execute a well-planned campaign–collaboratively.
Manage online and offline activities
Create online activities for your marketing campaigns—like emails, social posts, SMS, surveys, and more—on a single screen. Add offline activities like pamphlets, magazines, trade shows, and more to keep track of all marketing activities, spends, and returns. Marketing Plus also allows you to track the status of your activities: ongoing, completed, or in-progress.
Get complete visibility on tasks
The kanban view provides your team with a snapshot view of the status of each of your tasks, whether they're open, in progress, on hold, or complete. Stay on top of every task, so teams can now get a clear picture of where each task is and ensure smooth execution.
Analyze how campaigns perform
Track website activity
Track how your website pages related to a specific campaign are performing with tools like heat map, attention map, form analysis, and more. Get a deep understanding of how your visitors interact, and create high-converting pages for your next campaign.
Listen to what's being said about your campaign
Listen to what your audience is talking about your campaign on social media by tracking brand mentions, hashtags, and keywords. Monitor your ongoing campaigns' engagement rates, such as post impressions, views, likes, comments, and more in a unified dashboard.
Powerful campaign analytics
Create custom dashboards or build dashboards from existing templates to measure your campaign performance. Measure the real ROI and other important metrics like lead sources and revenue, and analyze your sales and marketing funnel to get every insight you need to run a successful campaign.