Visualize your lead-to-customer journey

Every lead takes a different path to becoming a customer. With Zoho Marketing Automation's Journey builder, you can create a unique engagement plan for every lead, nurture them right from the beginning, and give them every reason to choose you.

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Design your own flow

Convert your marketing plan into a personalized journey using the drag-and-drop builder. With this tool, you can control everything—from what triggers your program, to when messages should be sent, to when and how a lead should be removed from your journey.

Design your own flow

Design your own flow

Choose from designed templates

Choose from designed templates

Our journey template gallery comes with a number of flows, so you can pick one and proceed to the builder. Since the journey flows are pre-designed, you end up saving a lot of time while still creating personalized messages for your leads.

Build logical journeys

Add condition and split logic to your program and make decision-making easier. This not only cuts out manual work for you, but also helps you offer a more personalized journey for your leads.

Build logical journeys
See how everyone's performing

See how everyone's performing

Trace each lead's journey path from start to finish with detailed reports. Use them to see who's passed which step in the program, and view their progress to optimize their experience.

Marketing automation software that delivers results.

Marketing automation software that delivers results.

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