Standardize data
Use DataPrep to identify and homogenize data that have been captured in disparate formats. Location data and date formats are common examples of similar data being captured as different values. Use powerful transformations to bring them together.
Deduplicate with ease
Your sales team performs best when your CRM data is free of duplicate entries. Use Zoho Dataprep to eliminate duplicates like clockwork. Setup schedules with rule sets to identify duplicates automatically and take action.
Learn moreDeal with invalid entries
Use DataPrep's transformations and salvage invalid entries by correcting and filling in the value; and eliminate invalid entries that can't be salvaged.
Learn moreZoho CRM Data Solutions
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Data Sync
Bring data from a variety of sources into Zoho CRM
- Bring in data from 50+ sources
- Apply 250+ transformations
- Export using Zoho CRM connector
- Use schema validation and prevent data model mismatch
Data Clean-up
Maintain high integrity of Zoho CRM data and optimize sales processes
- Schedule bulk clean-up of CRM data
- Schedule data cleansing during non-business hours
- Normalize data on the go
Data Migration
Migrate from other CRM systems to Zoho CRM
- Migrate data from other CRM systems
- Fix errors and standardize data before migrating to Zoho CRM
- Remove inconsistencies and duplicates during migration.
Data Back-up
Back-up your Zoho CRM data
- Schedule back-up of your Zoho CRM data to data warehouses
- Enable disaster recovery of Cx data in case of emergencies
- Use backed up data for analytics, downstream processes
Delivering high quality data has never been easier
Free up valuable time for your sales reps
According to industry estimates, 10-25% of contacts in B2B records contain errors. The burden of dealing with duplicate entries, invalid data, and mismatched records shouldn't fall on your sales reps. Use Zoho Dataprep to bring your data on point. Let your sales team focus on what they love to do—win deals.
Watch DataPrep in Action
Controlled data sync
Once the data is prepared, choose how to integrate them to your CRMadd only new records, only update existing records, or add and update records. DataPrep's granular controls provides the option to strategize as per your requirements.
Set up end-to-end pipelines
Schedule the data preparation or data sync process to run in a periodic manner. Monitor the data pipelines for continuous execution, and get notified in case of errors or a drop in data quality.
Use target matching for consistency
Zoho DataPrep's powerful target matching feature checks if the schema of your prepared data matches with the CRM module to which you are exporting beforehand. Address schema mismatches before executing your export, and stay error free.
Rollback, if needed
If you have mistakenly synced unwanted data to your CRM, no need to despair. Zoho DataPrep will allow you to rollback the change.
What customers think of Zoho DataPrep

Zoho DataPrep is a great tool for cleaning up data prior to importing it into Zoho Products. It helped reduce the time we spent migrating CRM data and third party Analytics data by 75 to 80%. It also significantly increased the number of rows that we were able to import and the accuracy of the data we were importing.
node9, llc

