Sales

“Hey, how’s your website performing?” That’s a broad question. Obviously, if someone ever asked you that, you’d have to go with “good,” “not bad” or “why does that matter to you?”,…

Do you ever panic when a prospect is in sight? Out come the adjectives, offers, and features, and they just sound like word salad to your potential customer. Every fast-track…

Ideal.com CEO Somen Mondal has a go-to answer when someone asks him what type of job to pursue. “My answer is always, ‘Get a job in sales,’” he recently wrote.…

According to the Harvard Business Review, traditional outbound B2B sales methods—phone calls and emails—are becoming less effective in establishing serious buying relationships. And while callback rates sit below one percent…

I recently finished a podcast about a kidnapping that occurred almost 30 years ago in rural Minnesota. A lot of episodes focus on the details of the case and the…

Despite what you’ve probably heard, deals don’t always hinge on rehashing a laundry list of product features, emphasizing financial savings, or delivering a persuasive closing line. Making more meaningful and…