5 marketing lessons from a pandemic
The world is reeling from one of the worst pandemics in history, and just like any tragedy, this crisis is resulting in massive economic consequences for businesses across both geographies…
Management
7 posts
Learn about team management, goal strategy and business management effectively to produce consistent, actionable results.
5 strategies for improving customer experience
Customer experience is a measurement of how well a company guides its customers through the process of making a purchase, along with any support or sales functions that may come after. Every…
How a little (friendly) competition can drive your sales team
Competition is an essential force in society. In sales, competition is inevitable, and when done in a healthy manner, can be instrumental in pushing your sales team and individual members…
The best sales teams have the best sales coaches
The quote sounds like it came straight from a Hollywood writer’s room, but that shouldn’t dilute its impact. For sales managers, there’s an important lesson here. Managing a sales team…
One simple way to bring sales and marketing together
Lack of communication acts as a wedge between what could be a powerful team effort. Most organizations have Slack or Cliq in place for inter-team communication, but how much do…
What if sales was a game and not just work?
Sales can be very competitive—that’s the nature of the job. Although salespeople might say that there’s no such thing as a “race” in the office, they’re all trying to outrun their…
Lead scoring can be done smarter using AI
Prioritising deals involves a good amount of educated guesswork. The mark of an experienced salesperson is knowing instinctively whether a lead will make a deal or not, based on their…