Module360 The Zoho CRM powerhouse

Module360 is the in-house product architecture upon which Zoho CRM runs. It ensures optimal data processing and efficient execution of Zoho CRM operations to provide the desired results with maximum productivity and thereby cater to the unique operational needs of businesses of any scale.

1 billion + events processed per day

1.5 billion + records in a single org

640 million + requests per day

1 billion + queries per day

50 K + users in a single org

120 TB + relational data

Extensive customization capabilities

Module360's highly flexible architecture can smoothly process the customization of a large number of modules and fields regardless of depth or complexity. This supports a broad range of business-centric customizations or even vertical solution development with top-notch efficiency.

Adaptable scalability for all businesses

A contextual blend of horizontal and vertical scaling can accommodate any scale of operation without compromising on performance for a large amount of users, data, or actions.

Abundant data storage

The architecture features an expansive storage capacity consisting of numerous tables that can hold all your CRM data. A combination of relational and columnar databases handles tasks ranging from real-time data processing to complex analytical operations in the most effective manner possible.

Privacy- and security- focused

Only data relevant to particular users and organizations is displayed to them. Module360 is compliant with industry standard privacy laws like GDPR, HIPAA, ACID, and more.

A complete CRM experience

Personalized modules
Streamlined access regulation
Smart filters, contextual views
Deep analytics engine
Nuanced automation systems
Diverse integrations and extensions
Inclusive developer library
Enhanced security tools

Personalized modules

Leverage a flexible schema that supports multiple data types and a metadata-driven design that allows you to customize every aspect of a module. This enables you to craft your own modules with custom fields, layouts, and cross-module relationships.

Streamlined access regulation

Define user roles and permissions thanks to a fine-grained access control mechanism that supports profiles, role hierarchies, sharing permissions, and more. Efficiently regulate who can access what in your CRM.

Smart filters, contextual views

Build custom data views by utilizing smart filters based on record activities and data from related records. A smart mix of caching and live queries provides the latest data with minimal latency, resulting in faster response times.

module360-zoho-crm-custom-views-smart-filters

Deep analytics engine

Create multiple types of reports and dashboards and analyze a wide range of business metrics. With columnar storage, result caching, and query optimization, analytical data is processed in the most efficient manner for faster output.

Nuanced automation systems

Automate routine activities with a variety of conditions and actions, and enhance your productivity. The optimized workflow execution engine ensures various associated actions can be executed as soon as a record matches a workflow rule.

Diverse integrations and extensions

An extensive set of REST APIs and an extensible platform provides you with a plethora of integrations and extensions for added capabilities. Combine them with built-in functionalities for well-rounded business solutions.

module360-zoho-crm-integrations-extensions

Inclusive developer library

Module360's expandable architecture enables intricate customization using custom functions, custom buttons, and more. Empower your developers to build tailored functions, apps, and UI components, and to handle data transactions.

Zoho CRM - Developer tools

Enhanced security tools

Log all user activities for future reference or troubleshooting. Transfer your data with encryption to ensure secure data transactions. Module360's robust security architecture enables you to encrypt PII fields and audit any action performed on your records.