Salesforce does a nice job of making people think all other CRMs lack functionality. We checked out Zoho and found that not only did it have all of the functionality Salesforce has, but the interface was much more thoughtful and well-designed. Bernard Health's bottom line has improved significantly since switching to Zoho.
Zoho had all of the functionality that we could ever need, at a fraction of the cost of Salesforce. It felt much more intuitive, and I was sure we would be very happy moving forward with Zoho. Anybody can use Zoho. The interface is straightforward, and the initial trial setup took very little effort.
I did some serious digging into Zoho and with each new layer I pulled back I became more and more excited. Salesforce has become what they originally set out to disrupt. Just look at the cost you are incurring to turn that monster on and get it to 60% of what you really need.
Even Nucleus Research thinks you should switch to Zoho CRM
Why Mid Market Users are Choosing Zoho CRM
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