Seamless integration and tailored solutions with Zoho Creator

About the company

Ignacio Garcia, co-founder of Rede Corporativa Solucoes em Tecnologia in Brazil and Red Corporativa Corp in the US, brings over 25 years of experience in multinational software and internet companies to everything he does. Rede Corporativa, founded 5 years ago, focuses on Zoho One implementations, specializing in the HR suite, Creator, CRM, and Analytics. The company, with employees spread across São Paulo, Brazil, and Spain, has been a Zoho Partner for 5 years.

The challenge

When Rede Corporativa took on the task of implementing Zoho CRM for Kantar Worldpanel, they faced challenges stemming from the advanced customization needs of their client. The complexity of Kantar's requirements for proposal creation and internal processes surpassed the capabilities of existing tools, leading to considerable frustration within the team.

The solution

The breakthrough came when co-founder Martín Moreno, impressed by Zoho Creator's potential, spearheaded the decision to incorporate it into their workflow. The team underwent comprehensive training, attended webinars, and extensively tested Zoho Creator. Starting with a test mockup, they gradually progressed to developing critical applications like the Pricing Tool and Revenue Recognition apps, tailored to meet Kantar's intricate demands.

Benefits and ROI

The adoption of Zoho Creator, along with CRM and Analytics, has yielded significant benefits for Rede Corporativa. While specific financial details are under nondisclosure agreements, it's been disclosed that Kantar currently represents around 80% of the company's revenue. The seamless integration of Zoho solutions has not only addressed Kantar's needs but has also positioned Rede Corporativa as a go-to provider for comprehensive business solutions.

The ROI extends beyond financial gains, encompassing improved operational efficiency, streamlined processes, and enhanced customer satisfaction. The ability to deliver tailored solutions has resulted in long-term client relationships and increased trust.

Rede Corporativa attributes much of their success to Zoho Creator's flexibility, which empowered them to efficiently create tailored solutions for diverse customer needs. The built-in integration with other Zoho products, such as CRM and Analytics, further streamlined their processes, allowing for a seamless and cohesive workflow.

Their partnership with Zoho is seen as a strategic move to cater to similar large customers globally. Rede Corporativa aims to maintain its identity as a small yet global provider, leveraging Zoho's suite of products to meet the evolving demands of the market.

The future

Looking ahead to 2024, Rede Corporativa is poised for continued growth, planning to expand Kantar's implementations to different countries. A strategic move to open an office in Miami, Florida reflects their commitment to tapping into the Spanish-speaking market. The company envisions serving more clients with a focus on HR, Creator, and Analytics needs, not only with Kantar but also with prospective clients in the US and Latin America.