What are AI agents?
AI agents are intelligent virtual assistants that can perform tasks, make decisions, and adapt to different scenarios. They go beyond simple automation by understanding context, interacting with data, and helping you streamline workflows with minimal effort.
With AI agents you can analyze data and improve user experience. They can fetch, process, and act on data across apps, trigger actions based on conditions, and continuously adapt to deliver smarter, context-aware solutions. By combining automation with intelligence, they help you build apps that don't just execute but also think and respond.

Intelligence
Actions
OutputCreating AI agents in Creator is as simple as it gets
Building an AI agent in Creator involves two simple steps
Define the agent
Start by defining what your AI agent will do. From the admin dashboard, head over to Microservices—this is where you shape your agent's purpose, outline its skills, and fine-tune its basic settings.
Assign the tools
Next, it's time to equip your AI agent with the right tools. These tools are Deluge functions, and the AI automatically picks the most relevant one when needed.


Benefits of AI agents in Creator
Natural language interaction
Contextual intelligence
Smarter decision-making
Automation at scale
Personalized experiences
Reduced workload
Seamless integration
Continuous learning
Bringing intelligent automation to everyday work
Here's a simple before and after look at how AI agents make work faster, easier, and smarter:
| Industry | The old way (manual processing) | The agent way (intelligent automation) |
|---|---|---|
| ConstructionQuotation app | Sales reps read through client notes and spend 20 minutes manually searching product IDs to build a quote. | The agent reads the notes, maps them to inventory, and auto-fills quote line items instantly.AI value add: Speed, accuracy |
| Real EstateTenant portal | Managers read every maintenance request to decide if it's urgent or can wait. | The agent detects keywords like "leaking" or "sparks," marks it as critical, and assigns a vendor automatically.AI value add: Smart decision-making, contextual intelligence |
| AutomotiveJob card system | Mechanics write technical notes. Advisors rewrite them for customers in simple language. | The agent converts technical jargon into a clean, customer-friendly summary on the invoice.AI value add: Personalized experience, reduced workload |
| ManufacturingSafety incident log | Workers describe incidents inconsistently, making reporting and compliance difficult. | The agent interprets the description, identifies the root cause, and selects the right OSHA category.AI value add: NLP, contextual intelligence |
| EducationStudent feedback app | Admins read 500+ feedback forms to separate course issues from facility issues. | The agent scans all comments, ignores irrelevant ones, and extracts facility complaints like "WiFi" or "AC."AI value add: Contextual intelligence, smart decision making |
| LogisticsDamage claims app | Claims officers manually review photos and descriptions and approve after days. | The agent checks text and photos, auto-approves minor issues, and flags suspicious cases.AI value add: Smart decision making, automation at scale |
| RetailProduct catalog | Teams compile specs and wait days for a copywriter to create product descriptions. | The agent turns raw specs into ready-to-publish product descriptions instantly.AI value add: Reduced workload, automation at scale |
| HRHiring portal | Keyword search misses good candidates if titles don’t match exactly. | The agent understands resume context and treats “Project Lead” like “Project Manager.”AI value add: Contextual intelligence, continuous learning |
Creator AI agent architecture
Think of the Creator AI agent architecture as a layered system, where each level builds on the one below to deliver intelligent automation. The foundation holds your data and logic, the middle layers add intelligence, and the top layers make it accessible across apps.
2. Intelligence layer
1. Foundation layer
3. Access layer
1. Foundation layer
- Define agent: Set the name and step-wise instructions
- App data: Creator app forms, fields, reports, workflows
- APIs and integrations: Zoho apps (Books, CRM, Desk, etc.) and third-party services
- Custom functions: Deluge scripts as reusable building blocks
This layer is where agents draw raw inputs, tools, and business logic and understand their role and available actions.
2. Intelligence layer
- Natural language understanding: Interpreting user instructions and app triggers
- Tool selection: Dynamically picking the right Deluge functions or workflows
- Workflow orchestration: Combining multiple tools to execute complex tasks
This is the brain where Creator's AI translates intent into action.
3. Access layer
- Endpoints: Every agent is published with a unique URL
- Embed anywhere: Use inside Creator apps, portals, mobile, or APIs
- Cross-app usage: One agent can serve multiple Creator apps
- Monitoring and optimization: Track usage logs, refine instructions, and optimize performance
This is the bridge that connects your AI agents to every corner of your Creator ecosystem.
The future of AI agents
It's an exciting time for business owners, as AI agents are transforming the way businesses operate.
What's next
- Developer Agent
- Mobile Intelligence
- Business Chat Agent
- Guardrails
Zoho Creator is bringing you one step closer to a future where intelligent systems power every process.
Frequently Asked Questions
An AI agent is an intelligent assistant that understands natural language prompts, interprets user intent, and performs tasks like retrieving data, executing workflows, or generating reports—all within your Creator applications.
No. AI agents are designed to work with natural language. Users can simply type or speak their requests in plain English (or other supported languages), and the agent automatically maps them to actions in your Creator app, making it accessible even to non-technical users.
Yes. Since Zoho Creator supports API-based integrations and has native Zoho app connectors. AI agents can fetch or update data across your Zoho ecosystem (like Books, CRM, and People) and even third-party platforms, ensuring unified automation.
AI agents reduce manual effort by automating repetitive tasks, providing real-time insights, and enabling quick interactions. For example, instead of manually generating a report, you can say, “Show me last month’s sales by region,” and the agent instantly produces the result.
Yes. AI agents in Zoho Creator inherit the platform’s enterprise-grade security, including role-based access, encryption, and compliance with global data regulations. Agents only access data you permit, ensuring information remains protected.