Track your customer pulse.
Every contact and company has a Social Tab which gives you regular updates about the social media activity of your prospects. This allows you to be proactive in engaging with your favorite contacts and companies when they show interest in your business.
Whether you want to advertise your product, or keep an eye on your competitors, tracking keywords help you stay on top of the latest updates in your industry. Zoho ContactManager allows you to keep track of multiple keywords in multiple feeds.