What's New

2023

May

Introducing email footer customization inside template editor

Enhancement

Customize your email footer using the footer component we've just launched inside the template editor. This comes as a simple alternative to creating a footer(s) from scratch and associating them with every email.

Read More

May

Simplifying your email creation process

Enhancement

There's no need to create custom merge tags anymore. The system automatically recognizes and adds your custom fields to the set of default merge tags. Just select and add the right merge tag at the right place and personalize your emails instantly.

Read more

2022

Aug

AI-powered product recommendations for ecommerce emails

New Feature

Zoho Campaigns takes its first step towards artificial intelligence by launching product recommendations for ecommerce emails. The feature allows you to automatically add and send recommendations specific to every customer. 

Read more

Launching our own SMS gateway

Updates

There's no need to integrate with third-parties to send out SMS campaigns via Zoho Campaigns anymore. We've built out own SMS gateway that's time- and cost-effective. 

Read more

Updating our drag-and-drop email workflows

Updates

The email workflow automation feature of Zoho Campaigns receives a simple, yet crucial update. You can now edit the live workflows and have both the existing and future participants experience the change(s). 

Read more

Introducing the right-to-left script option

Enhancement

Zoho Campaigns' template editor now supports the right-to-left script option. This comes in handy while composing emails in Hebrew or Arabic. 

Read more

May

Launching Zoho Campaigns Agency Edition

New

Set up and manage all your clients' email marketing under one roof. The exclusive and easy-to-use console allows you to add, invite, distribute licenses between your clients, and run email marketing as a digital marketing agency. 

Read More

Mar

Campaign creation has just got simpler!

Enhancement

The Regular Campaigns and Advanced Campaigns tabs of the Campaigns module are now merged as Email Campaigns, allowing you to create and manage different campaigns from one common place. 

Read more

2021

Dec

Introducing the revamped Campaigns-CRM integration

Integrations

The Zoho Campaigns-Zoho CRM integration has just gotten simpler and effective! Sync your leads, contacts, custom modules, and the related accounts and deals instantly with a one-time configuration.

Read more

Nov

Launching organization-level segments

Updates

Zoho Campaigns now allows you to segment and manage your email contacts in one place. The system dynamically adds and removes your contacts when they meet or no longer meet the defined criteria. 

Read more

Updating our workflow automation feature

Updates

We've updated our drag-and-drop workflows from a user experience perspective. From removing a few repetitive components and simplifying the UX in different places, the new version is designed to save considerable time. 

Read more

Announcing our multi-portal feature

New Feature

Zoho Campaigns now enables you to add, manage, and promote multiple brands of yours—all from within one account. 

Read more

Sep

A simplified and tighter contact management system

Features

Managing your contacts and their preferences is a lot simpler now with Zoho Campaigns' all-new and advanced contact management system.

Read more

Zoho Campaigns is now HIPAA-compliant!

New Feature

We've rolled out HIPAA-focused features that allows marketers in the health and medical sector to securely manage the ePHI (Electronic Protected Health Information) of their contacts.

Read more

Aug

Our mobile app version 2.0 is here!

Manage your email marketing on the go with the updated version of our mobile app. From a simple campaign creation and management to improved data security, we've reimagined the way the app works. 

Read more

2020

May

Integration with Bigin by Zoho CRM

Integrations

Zoho Campaigns now integrates with Bigin, a CRM solution specifically designed for small businesses. With the Campaigns-Bigin integration, you can automatically import information to Campaigns from three modules: contacts, deals, and companies. Next, you can nurture them with emails and push the metrics to Bigin. 

Read More

Feb

A new-look template editor

Enhancement

The drag-and-drop based template editor of Zoho Campaigns receives a major UI revamp. What's more, we've added a few more customization options to make your design process all the more easier. 

Read More

Jan

Adding Google reCaptcha to your signup forms

Updates

Make your signup forms resilient to spam bots by integrating your Campaigns account with reCaptcha using your own Google account.

Read More

2019

Dec

Zoho Campaigns enhances its offering of signup forms

Enhancement

Expand your email database thick and fast with Zoho Campaigns' enhanced signup forms. Receiving a major design revamp, the signup forms can be easily edited and shared across platforms. 

Read more

Zoho Campaigns now facilitates you to send SMS messages

Features

SMS Campaigns, our latest feature, allows you to engage your contacts on the go with instant messaging. Simply integrate your account with an SMS gateway and start sending out bulk SMS messages. 

Read more

Integration with BigCommerce

Integrations

Connect your BigCommerce-powered web store with Zoho Campaigns and simplify your marketing process. From abandoned cart and purchase follow-ups to ecommerce newsletter templates and instant data segmentation, Zoho Campaigns has a complete marketing solution. 

Read more

Integration with WooCommerce

Integrations

Have an online store built using WooCommerce? Zoho Campaigns has an email-based marketing solution for your store. With the Zoho Campaigns - WooCommerce integration, you can recover your abandoned cart, track and retarget your buyers, obtain revenue reports, and more. 

Read more

Nov

Integration with HubSpot

Integrations

Run your HubSpot CRM in tandem with Zoho Campaigns and effectively engage your leads and contacts with emails. Set up a daily, weekly, or monthly sync, and import the data of your audience to your mailing lists in Campaigns.

Read More

Integration with Zapier

Integrations

Tie email marketing with other crucial business operations using a trigger and action system. Connect Zoho Campaigns with desired applications by creating Zaps inside Zapier, and have email as the main component of your business workflow.

Read more

Integration with Zoho Flow

Integrations

Run your email marketing in conjunction with as many as 400+ applications using Zoho flow, our in-house integration platform. Connect your Campaigns account with Zoho flow to build business workflows around your email marketing. 

Read more

Oct

Integration with MS Dynamics 365

Integrations

Connect your MS Dynamics 365 account with Zoho Campaigns to nurture your leads and engage your contacts with email marketing. Set up a sync and seamlessly import the data of your audience in MS Dynamics 365 to Campaigns. 

Read More

Integration with Wistia

Integrations

Add your Wistia account videos to your newsletters and create powerful engagement with your audience. The tight integration between Zoho Campaigns and Wistia means you can easily track how your contacts engage with your videos.

Read More

Integration with Unbounce

Integrations

Pull in your users' data from Unbounce to Zoho Campaigns and have meaningful interactions with them through email campaigns.

Read More

Integration with Zoho Backstage

Integrations

Increase the attendance rate of your events by having consistent, relevant, and personalized email communication with your contacts. Integrate Zoho Campaigns with Zoho Backstage, our in-house event management platform, and promote your events with ease.

Read More

Sep

Integration with Zoho Desk

Integrations

Import the data of your end-users in Zoho Desk, our in-house help desk software, to Zoho Campaigns and engage them with email campaigns. The seamless synchronization means that sending marketing emails to your end-users in Zoho Desk is a breeze. 

Read More

Integration with Zendesk

Integrations

Have the data of your users in ZenDesk imported to Zoho Campaigns and engage them with targeted and personalized email campaigns.

Read More

Aug

Advanced workflow automation

Features

Bring email marketing automation into play at every stage of your engagement. Zoho Campaigns now allows you to design highly sophisticated email workflows using the drag-and-drop builder. Simply set up a workflow based on your engagement strategy and watch automation take care of the rest. 

Read more

Integration with Zoho Commerce

Integrations

Convert your e-commerce store visitors into buyers through personalized and actionable emails. The Zoho Campaigns - Zoho Commerce integration is aimed at helping you tick off boxes like abandoned cart emails, reminder emails, tracking your buyers, post-purchase emails, and much more.

Read More

Integration with Shopify

Integrations

Stay on top of your store's performance with the improved integration between Shopify and Zoho Campaigns. You can now track your buyers, view revenue reports, send automated follow-ups and abandoned cart messages, and more.

Read More

Jun

Feedback for unsubscribes

Updates

Improve your engagement strategy by getting to know what made your contacts hit the unsubscribe button. You can now configure a poll with different feedback and let your contact choose one at the time of exit. 

Read More

May

Integration with Salesforce

Integrations

Zoho Campaigns now integrates with Salesforce to help you engage your audience with actionable emails. Import the details of your leads and contacts present in several modules of Salesforce to Campaigns, and send them targeted email campaigns.

Read More

Integration with SugarCRM

Integrations

Have your user data stored across different modules of SugarCRM? Integrate your SugarCRM account with Zoho Campaigns, bring in the details of your contacts to your mailing lists, and drive sales faster with email marketing.

Read More

Feb

Integration with Zoho Meeting

New

Reach out to your webinar registrants with the help of email campaigns. Promote your webinars, engage your attendees and, track the results in your Zoho Campaigns account. Zoho Campaigns integrates with Zoho Meeting to help you improve your webinar email marketing strategies.

Read More

2018

Nov

Associating topics to your mailing lists

Updates

Our latest addition to ‘Topic Management’ lets you choose the desired topics for your mailing lists. When creating your lists, directly pick the topics that have to be linked to your corresponding lists so that your subscribers can start receiving the content they’re highly interested in.

Read More

Multiple themes for your email campaigns

Updates

To make work simple for you, we’ve provided some instant header-footer themes for your email campaigns. All you have to do is choose one that fits your need, and get going with your other design changes.

Oct

Introducing the Zoho Campaigns Apple TV App

New

The Zoho Campaigns Apple TV app can help you conveniently analyze your organization's growth and performance as a team, and liven up collaboration at the workplace. With this app, you can get the statistical data of all your campaigns, understand which emails worked for you, and know how well your recipients have responded to your outreach. 

Read More

Topic Management for managing subscribers' preferences

Updates

With ‘Topic Management,’ you can let subscribers choose the kind of emails they want to receive from you. You can have either a Brand-Topic or Brand-Product-Topic hierarchal setup, based on the number of products you cater to and the type of topics you want to create. What was so long referred as subscriber ’preferences’ will now turn into ‘topics,’ and different mailing lists will be grouped under corresponding topics.

Read More

Sep

Zoho Campaigns restricts cryptocurrency and other related technology

New

We've made some recent changes to our Terms of Use, about sending emails related to cryptocurrency and other technology including but not limited to virtual currency, initial coin offering, and blockchain. With the thought to protect the many thousands of businesses using Zoho Campaigns, as well as reduce the spam complaints and bounces that occur by the delivery of emails related to these technologies, we've decided to completely stop them, henceforth. 

Read More

The instant sync between Zoho Campaigns and Zoho CRM

Updates

You no longer have to wait for a day to pull data from Zoho CRM into Zoho Campaigns. Using the latest 'immediate sync' update, you can instantly bring subscriber information from leads, contacts, and other custom modules. Once you bring in the details, start your engagement process right away, without any delay!

Read More

Improve your subscriber engagement with our new features

Updates

With the latest update, we have introduced fresh features that help you emphasize on your brand's authenticity, maintain transparency with your subscribers, and easily manage the product usage. These features will automatically help you enhance your engagement with subscribers and maintain your Campaigns account in an organized manner.

Read More

Aug

Introducing email-based pricing for Zoho Campaigns

New

We've come up with a new pricing plan that's based on the number of emails you plan to send on a monthly basis. This plan comes with a subscribers limit of 'twice the number of emails' you decide to send. Apart from 'Autoresponders' and 'Send Email' option in Workflows, all the remaining features would still be available in this plan.

Read More

Zoho Campaigns is now CSA certified! 

New

Zoho Campaigns is now an approved CSA member and a trusted sender in the Europe region. This recognition comes along with some benefits like a visible increase in the email open rates, an improvement in the email deliverability with whitelisted IPs, inbox placement for emails, and protection against any legal risk.

Read More

May

Become laws-compliant with Campaigns' updated features

Updates

Zoho Campaigns introduces some new capabilities to help you comply with GDPR and other email marketing laws. Get your hands on features like imprint information, law-based consent management, data encryption, password protection, erasure and migration of data, sign-up forms with privacy settings, and a lot more.

Read More

GDPR-based settings for Campaigns mobile app

New

Our commitment to your data privacy extends even to the iOS and Android mobile app—we've introduced some new updates such as passcode lock with face or touch identity, automatic clearing of locally-stored data after signing out, options to enable or disable internal tracking, and sending crash reports.

Read More

Apr

It's time to get GDPR-ready with Zoho Campaigns

Updates

With GDPR around the corner, email marketers need to adopt new methods to remain compliant.. Zoho Campaigns is ready to support you with a bevy of fresh features like consent campaigns, subscriber preferences, advanced signup forms, update profile options, one-click unsubscribes, and so on.

Read More

Mar

What's new in Zoho Campaigns this 2018?

New

The latest update of Zoho Campaigns brings you a bunch of new tools such as consent management, batch delivery, send time optimization, marketing calendar, and more. These features help you perform smart, permission-based, organized email marketing.

Read More

Zoho Campaigns mobile app supports six more languages!

Enhancement

Good news! Continue to access your email campaigns on-the-go with the mobile application that's now available in six additional languages. Check us out in Danish, Polish, Russian, Turkish, Vietnamese, and Hindi.

Read More

Jan

Introducing Campaigns Community Learning Series

New

With a new year comes a new beginning! Zoho Campaigns launches its Community Learning series which include initiatives like "Tip of the Week," "Ask the Experts" sessions, and "Focus Group" webinars, to educate, empower, and build lasting bonds with the user community

Read More

2017

Dec

The all-new Zoho Campaigns is here!

New

Zoho Campaigns' new version provides an enhanced and powerful email marketing experience. With a smart dashboard, organized tabs, easy navigations, and a range of advanced features, the entire process of a campaign, from creation to performance study, is made much simpler.  

Read More

Litmus email previews for multi-platform testing

New

Previewing emails before delivering becomes easy! Zoho Campaigns has joined hands with Litmus to give you real-time email testing. With the Litmus credits you own, see how your emails look on different systems before sending them out to your recipients.

Read More

Transform your webinar attendees into targeted subscribers

Updates

Following up with webinar attendees is now off your task list. Send nurturing emails at any time by syncing your webinar registrations to Zoho Campaigns' mailing lists. Start your engagement process the right way.

Read More

Campaign content made ready in minutes

Updates

Zoho Campaigns has teamed up with Evernote so that you can conveniently bring your stored content into our template editor while creating a campaign. You can also import the subscriber details that you've stored in your Evernote files.

Read More

Nov

A complete picture of your subscribers, now in our mobile app

Enhancement

Get to know every detail of your subscribers—the mailing lists they are a part of, devices they used to open your emails, most-recent campaign they received, custom fields that are assigned to them, and more.

Read More

2016

Jul

Email campaigns for Office 365 contacts

Updates

Do you use Office 365 for your business? Import contacts, add events to Microsoft calendar and target subscribers efficiently - all using your Office 365 ID. Using Zoho Campaigns' integration with Office 365, reach out to your audience and manage your email campaigns.

Read more

2015

Sep

Include your website followers into mailing lists

Updates

Are you a paid user of Zoho Sites? Then here comes the good news! You can now import the newly added subscribers of your website into your Zoho Campaigns' mailing lists. This way, you can grow your subscriber base and the level of engagement with each of them.

Read more

Aug

Zoho Campaigns app for Android

New

Good news for Android users! Zoho Campaigns has released the Android version of its app. Like the Zoho Campaigns iPhone app, the Android app lets you monitor campaign performance, manage subscriber lists, and send campaigns from your mobile phone. This app is free to download from the Google Play Store.

Read more

Jun

Add a questionnaire to your campaigns

Updates

Do you wish to collect your subscribers' information conveniently? You no longer have to worry as you can append forms using Zoho Forms, while sending out your campaigns. Choose a suitable form template, design your form with customized content and share it with your subscribers. Easily record their responses and use it for future purpose, when needed.

Read more

May

Introducing the Zoho Campaigns plug-in for WordPress

New

Want to convert your blog visitors to email subscribers? Then make sure you use the new Zoho Campaigns plug-in for WordPress. With this feature, you can embed a signup form onto your WordPress blog and let your visitors subscribe to your newsletters.

Read more

Feb

Grow your subscriber base with new and improved signup forms

Updates

One of the easiest ways to get more subscribers is to add a signup form to your website, blog, or Facebook page. With the updated signup forms in Zoho Campaigns, you can now understand which page draws more subscribers.

Read more

Jan

Zoho Campaigns goes multilingual

Enhancement

You can now run effective email campaigns and reach your audience in your native language. In addition to English, the Zoho Campaigns is available in 9 international languages: Dutch, French, German, Hungarian, Italian, Japanese, Portuguese, Spanish, and Chinese.

Read more

Add powerful visuals to your email campaigns

Updates

To help you find a perfect image for your email campaigns, Zoho Campaigns now integrates with Bigstock, the easy-to-use marketplace for high-quality stock imagery. You can browse through 22 million royalty free photographs and select images for your pre-designed templates or layouts – all from within your Zoho Campaigns account.

Read more

2014

Nov

Add photos from Flickr and Picasa to your email campaigns

Updates

Create visually appealing email campaigns. You can now upload photos from your Flickr and Picasa accounts in your emails.

Read more

Sep

Use lead owner’s information as the sender’s details in your emails

Updates

Give a personal touch to your lead nurture campaigns. Customize your sender details with the lead/contact owner’s name and email from your Zoho CRM account. You can also use merge tags to personalize your email content and signatures.

Read more

Aug

Marketing Automation with Email Workflows and Autoresponders

Updates

Move subscribers between lists based on any information that you have about them. Or, send follow-ups based on your subscribers' behavior in your emails. With Email Workflows and Autoresponders, you can send the most relevant and useful content to your subscribers, at the right time.

Read more

Mar

Integration with Shopify and Coupon Campaigns

Updates

Running an online store with Shopify? Let your customers know about all the latest arrivals, offers and deals. Drive sales to your store and even track purchases from your emails. If you are using any other eCommerce platform, but want to promote an offer with a coupon to every customer, you can do so with Coupon merge tags. A unique coupon is generated – automatically – for every recipient of your campaign.

Read more

Feb

Email your blog posts automatically!

Updates

Send out your blog posts as emails to all your subscribers with RSS Campaigns. All you require is the feed URL of your website. You can schedule the campaign by deciding the time and frequency. Your blog posts are automatically delivered to your subscribers.

Read more

Zoho Campaigns for iPhone

New

Manage your email campaigns with just a few taps. The mobile edition of Zoho Campaigns lets you monitor campaign performances, check the growth of your mailing lists or even share campaigns reports with a colleague — all from your iPhone!

Read more

Jan

Recipient Comments in your Email Campaigns

Updates

You can now allow your email recipients to add comments to your newsletter as they read the content. You need to add the comment icon while designing your email template. Adding this icon works exactly like a merge tag. Recipient Comments work best for getting instant feedback from your recipients and also helps you build an active community of your recipients.

Read more

2013

Dec

Include YouTube and Vimeo Videos in your emails

Updates

Increase engagement in your email campaigns by including videos in your emails. You can now include videos from YouTube and Vimeo by creating Media Merge Tags. While linking videos, you do not have to worry about the size of your emails. A screenshot of your video will be shown in your emails with a 'play-button', and the video will open in a new browser tab.

Read more

Oct

New Email Templates for the Holidays

New

Reach out to your customers this holiday season. Whether it's a promotion, a sale, product updates or season's greetings, these customizable templates in the Template Gallery will get you started. Like all other templates, these new templates are responsive - which means you are reaching out to your mobile audience too!

Google Analytics tracking for Autoresponders

Updates

You can now track link clicks in your autoresponder emails using Google Analytics. All you need to do is to enable Google Analytics tracking while creating messages in your autoresponders. Link click statistics will be updated in the campaign report in your Google Analytics account.

Aug

Post Campaigns for LinkedIn Pages and Groups

Updates

This is the latest addition to Post Campaigns. You can now share status messages, quotes, images or website links in LinkedIn Groups and Company Pages too. You can select the page or the group when you are creating your post campaign.