Benefits of RSS Campaign

RSS Campaigns provide regularly updated summary of web content in a capsule format, along with the links for full content.

  • Easier access – From subscribers’ perspective, they can easily stay informed about the new features and updates via email.

  • Saves time – For the time crunched marketer, it prevents them to create newsletters about the weekly updates and saves time.

  • Nurture your subscribers – It becomes a new channel for your readers to subscribe your blogs and updates. Another way to share your blogs on social media and forward to friend.

  • Increases your site traffic – It may sound awkward but over a period of time, it increases your site’s visibility; by making your subscribers to remain up to date with your site.

Related FAQs

1. What is an RSS Feed?

RSS (Really Simple Syndication) is a simple method of receiving updates published on a website/ weblog. You can find RSS on blogs, newsletters or where the content is updated regularly. For more information, please visit

2. What if there's no update or new content in the website or blog. Will it trigger the RSS Campaign?

In this case, no campaign would be sent.

3. Where can I get the RSS feed URL for my website or blog? 

All you need to do is to enter the website or blog’s main URL (e.g., we’ll automatically fetch the RSS feed URL from the main URL. If we fail to fetch the RSS feeds, please check the webpage of your website. It must have a link tag similar to " <link rel="alternate" type="application/rss+xml (or atom+xml)" href=""/>".

4. Why is that, subscribers are not receiving my RSS Campaigns?

Your subscribers are not receiving RSS campaigns probably due to the fact that no new content was added in your website.

5. Who should I contact with questions or problems with RSS Campaigns?

Feel free to send all comments and questions to