Customer Spotlight: A Little Piece Of Marketing goes a long way!

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Most small businesses today do not have the huge budget for promoting their businesses. They cannot afford a dedicated team for marketing or branding when they have to be focused on supporting their current business. That’s when a firm like Alpom Designs comes to the rescue.


Marjorie Yarrow is the CEO and founder of Alpom Designs, a marketing and graphics designs firm dedicated to helping small businesses get noticed. Alpom Designs helps small businesses with their branding, marketing, graphics design and web development.


 Throughout her professional career, Marjorie has always preferred having a unique identity for her work. She believes that working with small businesses provides invaluable experience and makes a difference in the clients’ growth.


When she started Alpom Designs, Marjorie needed a complete accounting software for her business. As a freelancer, Marjorie had used Zoho Invoice to invoice her clients. When she started Alpom Designs, it was only natural for her to switch to Zoho’s online accounting software, Zoho Books, to manage her business finance.


“Zoho Invoice is a wonderful software application and it was so easy for me to switch to

Zoho Books which had the same interface. A few of my friends were like – Choose QuickBooks, Try QuickBooks, but I felt like I needed more options and I really didn’t want to follow the herd. So that’s when I decided to go with Zoho Books.” she exclaimed.


While Alpom Designs helps businesses with marketing and branding, Zoho Books helps manage Alpom Design’s business finance.


Read more about Marjorie’s story for useful lessons for budding entrepreneurs.

Introducing Inventory in Zoho Books: Stock Management made easy.

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Yes, it is finally here. We’re excited to announce that inventory management will now be available in Zoho Books. Are you wondering why we’ve brought in inventory management in an accounting software?



For traders and product based companies who have stock constantly moving in and out, stock control can be just as crucial as managing finance. Often, they use two separate systems to manage these functions. Something like inventory control cannot be an app glued to your accounting software or an add-on. It should be a part of your books in real-time and stock movements should update instantly.

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Sit back and Relax. Zoho Books brings you Auto Charge.

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There are features in a product that address small pain points for customers and then there are ones that make life a breeze. One such feature that falls under the latter category is Auto Charge.



The Auto Charge feature in Zoho Books automates the tedious process of charging your clients regularly. This feature lets you charge your customer’s credit card for recurring invoice payments on a daily/weekly/monthly basis. In case of failed payments, Zoho Books reattempts to process it after a few days (dunning).

With this feature on-board, we’ve eliminated all the major hassles that a business would typically face if they are invoicing on a recurring basis. Now, you don’t have to worry about: 


  1. Keeping track of multiple payments.

  2. Manually invoicing customers every day/week/month.

  3. Tracking overdue invoices

  4. Extremely tedious follow ups and reminders.

  5. Securely storing the customers’ card credentials.


So how does this feature help your business?


Charge Clients Automatically


Once the billing period has been set (days/weeks/months), Recurring invoices will be created and your customer’s card will be charged automatically. You can pause and resume the process whenever you want.

Get Alerts And Send Notifications


Be it invoicing, be it a payment failure, Zoho Books sends instant email notifications to you and your clients. Though the clients are auto charged by you regularly, the invoices for that are sent to the client for reference.


Manage Payment Failures and Retries


When a payment fails due to card expiry or incorrect card information, Zoho Books will reattempt processing the payment upto 3 times before the invoice is suspended, keeping you notified all the while.


Let Clients Update Critical Information


If your client’s credit card is nearing expiry or there is an incorrect card or address information, your clients can update all of that at their convenience from the client portal.


Huge sigh of relief, isn’t it? Zoho Books has currently enabled Auto Charge for Stripe. Enabling auto charge for other payment gateways is not far away. So, ideally if your business is all about invoicing customers on a regular basis, configure Auto Charge in Zoho Books, sit back and relax. Watch Zoho Books do its magic with Auto Charge!

5 Financial lessons from Game of Thrones

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Did you know that the Queen of England visited the Iron Throne a few weeks ago (almost sat on it too)? That’s the level of impact the show has made in just four years. Game of Thrones is an epic fantasy series which centers around the battle to capture the Iron Throne, the symbol for ruling over the seven kingdoms of Westeros. It has been universally acclaimed as the best series by fans and entertainment critics alike. Some fans even want the writers to be knighted (including me!).


For those of you who have watched the show, there are some crucial finance lessons you can take away, aside from the numerous plot twists and excitement. And those who haven’t watched it yet, have no idea what they are missing. Here are five finance lessons from our favorite TV show (Season 4 spoiler in the 5th point). Read more

Zoho Books is now Multilingual!

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Today, most online accounting software products support only English. And although a cloud accounting software might make accounting a lot easier, some features may have terminologies that would be slightly difficult for non-English speakers to understand. The last thing you would want is to miss out on a wonderful feature that is lost in translation.

multilanguage blog image 

We have customers from across the globe, and we want to serve them better. We are thrilled to announce that Zoho Books will now support ten more languages (and it’s not  limited to just invoices and estimates but available for the whole product).

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Zoho Books for Windows 8.1, simplifying small business accounting

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We don’t always come together, but when we do, we make sure we give you the best. In collaboration with the tech giant, Microsoft, we’ve launched our maiden app for the Windows store – Zoho Books for Windows 8.1, an online accounting app for growing businesses.


Freelancers and small business owners who use Windows 8.1, can now effortlessly keep track of the two most important things of your business – receivables and expenditures. Yeah, we hear your sigh of relief! As a start to building the complete package, we’ve designed the app on a beautiful interface which makes these two financial imperitives incredibly easy. That’s not all; there’s a lot more you can do with the app:

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Customer Spotlight: Mobile consulting firm switches from Tally to Zoho Books!

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Here is the story of how Anand Ethiraj, one of the partners at Hakuna matata, came to fall in love with Zoho Books. Hakuna matata is an app consulting, design and development studio based in Chennai. The company has developed more than 100 mobile & web apps over the years and helped enterprises & startups to go mobile.

Since none of the partners had accounting background, Anand was looking for a tool which was simple and easy to use.  As they had customers from across the globe, they were in serious hunt for an accounting software that will support multiple currencies.

They were using Tally, an Indian ERP solution for their accounting needs but they had to spend a lot of time understanding the software and its complexities. That’s when Anand came across Zoho Books. He tried three main features in the app: Invoicing, Expense Management and Bank Synchronization.

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