KuppingerCole Report 2021 MARKET COMPASS Report on Next-Generation BI Platforms

"Zoho has been ranked Outstanding in Innovation by KuppingerCole"

Zoho Analytics displays an innovative approach toward data preparation and data exploration. All actions and data transformations are saved as a ruleset, which can be deployed automatically every time data is imported. Natural language query is also deployed, where questions are asked with short statements such as "show me sales". Context is able to be maintained, so that a separate query "by product" is added to the context of previous queries for a combined result