Inside the report

2026 Wisdom of Crowds® Business Intelligence Market Study

3 key takeaways from the report

 
  • 50% of all surveyed organizations now classify their AI maturity as either "advanced" or "intermediate"
  • The average longevity of BI tools in current use is increasing
  • Self-service BI adoption has seen a major resurgence

About the authors

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Howard DresnerFounder and Chief Research Officer,
Dresner Advisory Services

The Wisdom of Crowds® Business Intelligence Market Study was conceived, designed, and executed by Dresner Advisory Services, LLC—an independent advisory firm—and Howard Dresner, its president, founder, and chief research officer. Howard Dresner is one of the foremost thought leaders in business intelligence and performance management, having coined the term “business intelligence” in 1989. Prior to Dresner Advisory Services, Howard served as chief strategy officer at Hyperion Solutions and was a research fellow at Gartner.

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John HagertyVice President and Distinguished Analyst,
Dresner Advisory Services

John is a veteran with over 40 years at the intersection of financials, HR, and supply chain software with planning, business intelligence, and analytics. As a former business user and as a market-leading industry analyst at Gartner and AMR Research, he worked with customers and vendors on strategies to obtain best value from technology investments. John also held product management leadership positions at Oracle and IBM as they transitioned their products to cloud architectures.