DSG uses Zoho Analytics to supercharge strategy


Digital Savánt Group is a Florida-based digital marketing and branding agency that creates innovative designs and develops comprehensive strategies that get the greatest exposure for the lowest cost for their customers.

The company enhances the digital footprint of their clients by establishing their online presence, crafting email marketing strategies, and targeting digital advertising campaigns.

DSG wanted to aggregate data from all their different data sources, and they found other BI platforms to be less intuitive.

Zoho Analytics' user-friendly interface was easy to build reports and dashboards on, and the integration with different LOB apps came in very handy.

The integration with Klaviyo and other ESP campaigns enabled them to keep track of their key metrics and build reports on sales, website traffic, advertising campaigns, and much more. DSG also found the Zoho Analytics - Dashboards app to be remarkably convenient.