Marketing Strategy

Five Examples of Customer-Focused Email Campaigns

It’s easy to grasp the basics of an email marketing flow, but writing and designing marketing emails that get results can be a real challenge.... Read more

How to Create an Actionable Marketing Automation Plan

It's tempting to jump into marketing automation headfirst, but you'll get much better results if you create a strategy first. Follow our tips to learn how. Read more

5 Strategies for More Effective Email Marketing

Email marketing isn't as easy as simply sending out an email. There's a lot to learn if you want to keep up with the competition. But educating yourself doesn't have to be difficult. With this article, we're shedding some light on the ins and outs of email marketing through 5 different data-backed strategies. Read more

How to Create a Well-Rounded Marketing Team

Setting up a dynamic marketing operation involves much more than website design and copywriting, or social media shares. If you’re managing a smaller team, it’s... Read more