Every year it’s the same. You spend months looking at the schedule, planning your every move and RSVPing to dozens of parties; then, like footsteps in sand at high tide, SXSW Interactive is gone, and with it, your chance at networking with some of the most influential people in the world.
Where did the time go? Did you make the most of your week? Are you coming home with relevant connections that will move you and your business forward in the coming months and years?
If you’ve been to SXSW Interactive in the past, you know the pandemonium that is about to ensue starting today and lasting through next week. If this is your first SXSW, get ready for one of the most unique, exciting and physically draining experiences of your life.
In its 27 years, SXSW has gone from a music conference with roughly 300 badge holders to a music, film and interactive festival with over 50,000 attendees. There are movie stars, rock stars and technology stars who have launched some of the most celebrated works of art and creative ideas of the last decade.
As a small business owner, one needs to stay inspired at all times. Everything around you motivates you to follow your dream and do anything you can to keep it alive. Watching a sporting event like the Winter Olympics, is a great reminder to stay committed to your business goals.
When we watch the Sochi events on YouTube or read about it in the news, rarely do we think about the preparation, the intense training these athletes had to undergo to be eligible for competing at the greatest sporting event in the world. We remember only the winners, the people who performed exceptionally well. We forget about the years, the decades of hard work that come down to just a few seconds.
Ever thought what you and a sportsperson training for the Olympics have in common?
I’m the antithesis of a movie snob. For me, movies are a source of entertainment. A chance to disappear from the real world and lose yourself in the characters and the plot for a couple hours. I don’t analyze every last detail. I don’t look for deeper meaning in every scene or scrutinize the cinematography. If I’m entertained, it’s a good movie in my book.
So when it comes to the Academy Awards — airing this Sunday night — I’m on the outside looking in for most nominees in the coveted, “Best Picture,” category.
Not this year.
For this first time ever, I made it a point to see as many of the nominees as possible. One of those was Martin Scorsese’s latest project “The Wolf of Wall Street.” If you haven’t seen or heard anything about this movie, it is the story of the rise and fall of stockbroker Jordan Belfort (played by Leonardo DiCaprio).
The picture received both critical acclaim as well as scrutiny due to its language and graphic content. I enjoyed the movie, but I do understand that it is not for everyone. The lives portrayed by DiCaprio, Jonah Hill and other actors are larger than life. At one point DiCaprio is sitting on his yacht and literally throwing $100 bills into the ocean calling them “fun coupons.” It’s the ultimate tale of excess and greed and the characters pay for it in the end.
I’ve lived in Austin for eight years now, and every March it’s the same. Our city morphs into the epicenter of everything that is “cool.” From entrepreneurs and start up giants, to world-class musicians and actors, all eyes are on Austin for 10 days.
And we Austinites embrace it. So at Zoho, we decided to finally get out there and join the festivities. We want to meet as many of you as possible. We want to hear your stories. Most of all, we want to provide you with a place to relax, recharge and get your much-deserved share of free drinks (a must for SXSW goers).
Consider this your invitation to our first annual Zoho SXSW Interactive party. Look, we understand parties during SXSW are about as common as twentysomething festival attendees in tank tops and sunglasses, but think of this one as a cut above the rest.
We are delighted to be exhibiting at the Technology for Marketing & Advertising, 2014 in Earls Court 2, London on the 25th and the 26th of February, 2014. TFM&A is the UK’s biggest media, marketing and advertising event. We will be presenting our Sales & Marketing products, particularly CRM, Campaigns, Survey and others.
Catch us at Stand# H26.
Drop in for a free demo of our products. Or tell us your specific business requirements and we’ll help you address them with Zoho.
We look forward to seeing you there!
Earlier today, 37Signals, the company behind Basecamp and Highrise made two announcements. The first one is that they’re renaming the company, 37Signals, to Basecamp. So far so good.
It’s the second part of the news that is most troubling for customers: they are shedding all of their products – except for well, Basecamp. Along the products that they are no longer “focusing on” (read: they’ll most likely get killed soon) is Highrise, a contact management and lead tracking app.
Following 37Signals’ announcement that they are no longer investing in Highrise, you might be wondering about the future of the app and what it means for you as a customer. Zoho is here to help
Zoho is offering all Highrise customers a free and easy migration to Zoho ContactManager so you can keep all of your data safe and your business doesn’t skip a beat. On top of that, we’re offering a three-month free subscription to those customers who migrate. Our migration tool will be ready within the next few days. Meanwhile, sign-up and give it a try. We’re here to help with with any questions and make the transition for you as smooth as possible.
If you’re not familiar with Zoho ContactManager yet, well just like with Highrise, you have all your contacts in one place, and you have a single place for everything that happens around a contact – so your team is always on the same page. You can track business deals and create tasks. That’s what a basic contact management app does. But, Zoho ContactManager goes well beyond that: Read more
Following our successful On the Road Europe 2013, trip, we are very excited to be co-hosting two more events this year: one in Porto, Portugal on February 20, and a second event in Barcelona on February 26.
Continuing last year’s trend, Raju and I will be presenting some of the latest product updates and the company’s vision.
This year’s morning and afternoon sessions will include:
• Zoho Vision & Company Roadmap
• Running your business on Zoho (30+ applications)
• Zoho CRM Latest Developments
• Why choose Zoho CRM?
• Customer presentations and case studies
• Improving your Sales Process
• Using Z Campaigns to Run Your e-mail Campaigns
• Zoho open Q&A
Zoho is rapidly evolving and growing – now with 30+ business applications, a worldwide loyal customer and partner base and a growing team; these events provide a perfect opportunity to keep our Zoho friends up to date. The “On the Road” series has been very successful in bringing together small audiences who want to learn more about the Zoho applications they are currently using or plan to use in the near future. It is also a great occasion for us to receive valuable feedback and to join some of of our partners in discussions on specific customer topics or concerns.
Thanks to our partners Globaz in Portugal and Apps Implantadores in Spain who have organized the events in their respective cities. Both partners have years of experience implementing solutions on Zoho’s suite of business applications, particularly Zoho CRM.
“We are very proud to co-host and collaborate on this event with Zoho (in Barcelona). We think it is really useful to establish new connections between our customers and Zoho and to experience first hand the Zoho ecosystem.” Raul Bellmunt Tabero – Apps Implantadores
If you are interested in attending any of the seminars, please sign up to the event pages here
*ZAPP = Zoho Alliance Partner Program – Zoho’s consulting partners and global reseller network