To make your subscription process easy and swift, you have the provision to subscribe, upgrade or downgrade to plans whenever you wish to depending on your requirement, by just a few clicks from the application itself. Your list(s) are bound to grow with good email marketing and an option to upgrade to plans from the application itself makes things only easy for you.
Your company's profile is essential for both, internal billing as well as for your subscribers information. This page allows you to enter information relating to your company profile. The information you enter will be used in your campaign footer. This is to let your subscribers know they are receiving emails from a genuine source helping you reduce the no. of spam complaints improving your reputation.
|Name||Enter the name of your company|
|URL||Enter your company's website address|
|Phone||Enter your company's phone number|
|Address||Specify the company address with city, state, zip code, and country details.|
|Brand Logo||Click Browse and select your company logo|
Merge tags helps you personalize your campaign by letting you address your subscribers with their first name, last name and more.
As mentioned in this document - Merge Tags, there are two types of merge tags that can be used:
for e.g., If you want to address your subscribers with their Last Name, click on the tag $[LNAME]$ or $[LNAME|Customer|Guest]$ and copy, paste the tag in your content configuration field.
The flow of using these tags in your content is pretty much the same, except that you need to create a set of tags. In user defined tags, please note that you can choose from two different fields:
Contact Custom field - Only if you've created custom fields, will it be displayed in the drop down list at the time of selection.
Please note that, during campaign creation, in the text editor, selecting a user defined field at the drop down list will be possible only if you’ve created a custom field.
The tag created, will be displayed below user defined tags during content configuration. To use, during content configuration:
for e.g., If you want to address your subscribers with their secondary email address copy, paste the tag in your content $[UD:SEC]$ or $[UD:SEC|ABC|CBA]$
However, we suggest you go through a detailed documentation of Merge Tags.
Why just the same old basic default contact details? Create custom fields to collect additional contact details of your subscribers and customize according to your need.
At Zoho campaigns, we provide an option to create themes where you can change background color, alignment for your Header & Footer & opt for other customizations such as center alignment of your email content and sharing the email Campaign on social pages, thus, making the Header & Footer settings more relevant or identifiable to the background color of your email campaigns or organization. Let’s figure out how to create a new theme custom made for your Campaigns?
To create your own theme, from the Settings tab, in the Campaign Themes section, click Add New Theme button. A page for naming the new theme appears.
Add a new campaign theme: Give a name to your new theme. Set your created Campaign Theme as a default one.
Clone Theme: This is an option to duplicate the background color, font style & size, alignment and other customizations from a previously created Campaign theme.
Clicking the Create button which will lead you to Customization page.
Header & Footer Links Customization
In Header & Footer, you can find the display links which determines the background information such as sender of the email and also provides the usability of the document to end customers through quick links.
You can choose any of these below links necessary for your email campaigns.
Any theme, apart from these links, includes background color, font style & size which are pivotal and provides the solid base to it. Let’s explore the different ways to add color and font to the theme.
Color & Font Customization
Make your changes to the header or footer by using the options on the right side. For example, you can change the font, size, or apply a different font color. You can customize the Header part and customize the same across the Footer by checking the box “Same as Header Customization.” In this way, you can create a header and footer that appears the same on every page, or you can customize the page with different header and footer options.
We also provide a few options to change the alignment of your content and to enable social plugins to share your campaign on social sites.
Use our default center alignment: This is an option to align your email content to the center. It has been found that the readability of content is high when the content is centrally aligned.
Use our social plugins: It is an add-on which provides the option for your recipients to share their email on social pages.
This applies to the Sender's email address and reply to email address. You will for sure want to use other sender email addresses for a lot of your campaigns and not necessarily use your own email address every single time. For security reasons, as a stringent measure to thwart any possibility of Zoho Campaigns being used as a SPAM tool, we have made it mandatory to use only verified email addresses. Zoho Campaigns ensures you are using the correct email address and the respective owner is also aware of your usage. To verify:
Click Sender Address.
In the Add Sender Address page, do the following:
While you configure your campaign content, you can send verification email at the time of selecting Sender Email Address. All you need to do is:
You can share your email campaigns on social platforms to increase your campaign reach and to create more awareness about your organization, products and services. Though we are the ones sharing your campaigns socially, your customers, fans and friends would see the post from you, from your name and not us. Yes, all the campaigns are socially shared by us on your behalf.
To Integrate your social accounts with Zoho Campaigns:
If you aren't logged in yet,
If you're already logged in using the same browser,
Continue button in the above represented image must be clicked for further processing of successfully integrating your Facebook account with Zoho Campaigns and this particular page is applicable only to Facebook which will be displayed only once only during the time of associating your account for the very first time.
At any given point, if you feel the need to deny access to these social accounts, you can do so by clicking Settings tab --> Integrations --> Deny access and in case you wish to change the account, Settings tab --> Integrations --> Change account.
If you are already logged into Google using another account, you can associate the actual Google account you want to associate with Zoho Campaigns at the Grant Access page.
Now that you've associated your Google Analytics account with Zoho Campaigns, please make sure you select the "Add Google Analytics to tracks URLs in your campaign" option during campaign creation to successfully view analytics in Zoho Campaigns itself.
By any chance if you don't associate your account with Zoho Campaigns, you can still view Analytics. The only difference being, you will have to:
Zoho Campaigns integrates with Evenbrite where you can select your events in your email campaigns. Eventbrite users can integrate their account with Zoho Campaigns and can add their events to your email campaigns.
To integrate your Evenbrite account
Zoho Campaigns integrates with SurveyMonkey where you can select your surveys in your email campaigns. It not only provides the valuable feedback of your service but you also get the pulse of the market for your future strategies. SurveyMonkey users can integrate their account with Zoho Campaigns and can add their online surveys to your email campaigns.
To integrate your SurveyMonkey account
API's gives you access to different operations under Campaign Management and List Management without having the need to login every single time you need info relating to these operations. Various views using API's are:
We suggest you go through a detailed documentation of API keys.
We've enabled an option for you to design some colorful themes for your signup forms to match the design of your website, so that your subscriber sees consistency in what you do. Give your subscribers a feel good factor while signing up. Use different style and color to attract your website viewers. This can convince your want to be subscribers actually subscribe to your newsletters and more!
To use the unsubscribe link inside your custom field, kindly copy the merge tag $[LI:UNSUBSCRIBE]$ from mail merge tags which is present on the right hand side of the HTML editor. Please note that these tags should be given in href tags (in case of a HTML campaign, to be displayed in your own text). e.g., Unsubscribe
Yes, you can update the header & footer settings in other languages. To update: 1. Click the Settings tab > Campaigns Themes. 2. In the All Themes page, click the edit icon. 3. In the Customization page, update the specific content under the Preview section.
Yes, you can turn off your header & footer settings. To turn off: 1. Click the Settings tab > Campaigns Themes. 2. In the All Themes page, click the edit icon (dia). 3. In the Customization page, uncheck the Header (View In Browser option) option under the Header Text & Preview section. Your header & Footer will be turned off.